GTM Operations Engineer

Tali AIToronto, ON
Hybrid

About The Position

Tali AI is seeking its first dedicated GTM Operations Engineer to own the connective tissue across Sales, Marketing, Customer Success, and Product. The mission is to architect an AI-first revenue supply chain where every decision point is informed by intelligence, optimized by automation, and freed from busywork. This is a hands-on role focused on making strategies executable with precision and velocity. The goal is to increase closed deals, improve ARR efficiency, strengthen NRR, and eliminate non-revenue-generating busywork for sales representatives. The ideal candidate thinks like a scientist and a tinkerer, moves fast, takes big swings, and is not afraid to rebuild systems.

Requirements

  • 2 - 5 years of hands-on experience in GTM Ops, Rev Ops, Sales Ops, or a closely related technical role at a B2B SaaS company.
  • Expert-level HubSpot skills: complex workflows, data models, lifecycle logic, and operational problem-solving.
  • Deep Clay experience: multi-step enrichment workflows, AI research agents (Claygents), and operationalizing data pipelines at scale.
  • Hands-on experience with Zapier for workflow automation across the GTM stack.
  • Familiarity with call intelligence platforms (Attention or Gong) and integrating call outputs into CRM workflows.
  • Comfortable writing code or scripts (Python, JavaScript, or SQL) to automate and integrate.
  • Data-first mindset: thinking in CAC, conversion rates, velocity, and attribution.
  • Ability to take strategic direction from experienced GTM leaders and build systems that serve them.
  • Track record of building GTM systems that demonstrably improved pipeline volume, deal quality, or velocity.
  • A doer, not a delegator; this role has no direct reports.

Nice To Haves

  • Experience with BigQuery, SQL Data & Analytics.

Responsibilities

  • Build a unified data architecture integrating signals from Clay, HubSpot, product usage databases, call intelligence, and rep input into a single system of record.
  • Develop automated data hygiene and de-duplication logic to maintain CRM cleanliness without manual intervention.
  • Implement validation rules and automation to enforce data quality at the point of entry.
  • Own integrations across the full stack, including Clay to HubSpot, Zapier workflows, Attention to HubSpot, and product database to CRM pipelines.
  • Design and maintain dashboards for real-time leadership visibility into pipeline health, conversion rates, velocity, and revenue attribution.
  • Build multi-touch attribution models for inbound and outbound channels.
  • Monitor and iterate on the efficiency of outbound sequences, account scoring, and lead routing based on data analysis.
  • Create feedback mechanisms to identify bottlenecks and trigger diagnostic work to remove friction.
  • Design and operate account identification workflows that source, score, and rank prospects based on ICP fit, readiness, clinic size, EMR system, specialty mix, and location.
  • Build multi-signal company scoring models weighting firmographic data, intent signals, and behavioral indicators.
  • Implement contact-level scoring to identify key personas within target accounts.
  • Create feedback loops for continuous improvement of scoring accuracy and account prioritization based on rep outcomes and deal results.
  • Own waterfall enrichment pipelines across Apollo, Clay, and LinkedIn for Canadian healthcare targets.
  • Translate Sales' outbound messaging strategy into automated, contextual sequences for the right persona, clinic, and moment, at scale.
  • Build and iterate AI workflows for research summaries, account context, and personalization data.
  • Implement intent-based and signal-based timing logic for optimal engagement windows.
  • Automate lead routing, de-duplication, and assignment logic in HubSpot.
  • Build trigger-based workflows activated by prospect behavior, email engagement, and website activity.
  • Create systems connecting marketing activity to prospect and account scoring in real time.
  • Build handoff logic from Marketing to Sales, surfacing ready-to-engage leads with full context.
  • Implement account-based workflows coordinating multi-touch outreach across buying group members.
  • Design systems to surface expansion opportunities by correlating product usage data with revenue potential.
  • Build workflows to flag at-risk accounts and route them to the appropriate CS owner.
  • Build routing and alerting logic for CS expansion strategy, surfacing signals at the right time.
  • Wire call intelligence outputs into HubSpot for automatic flow of post-call insights, next steps, and risk flags.

Benefits

  • Remote and hybrid work options & flexible work hours
  • Comprehensive health and wellness coverage from day one
  • Competitive PTO, including winter shutdown Dec 25 - Jan 1, birthdays and Taliversaries, and 'extra long' long weekends
  • $2000 annually in "Knowledge Dollars" for learning and development
  • Quarterly socials & company outings
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