GTM Lead

Kitware•Clifton Park, NY

1d•Onsite

About The Position

Kitware is looking for an enthusiastic and experienced GTM Lead who will lead the go-to-market strategy for new product and service offerings across a variety of domains. Our GTM Lead will ensure that Kitware’s product and service offerings solve real problems, differentiate us from the competition, and maximize our impact. As part of our business development team, the GTM Lead will work closely with technical and administrative teams to understand our technology, research market needs, strategize product and service options, execute launch plans, and track results.

Requirements

Bachelor's degree in business, a STEM field, or another relevant area.
8+ years of demonstrated experience related to the job duties.
3+ years of experience related to technology products or services.
Excellent written and verbal communication skills.
Strong attention to detail and organizational skills.
Passion for technology, with the ability to understand and clearly communicate complex concepts.
Due to contractual requirements, only candidates who are U.S. persons (citizens, permanent residents, asylees, or refugees) will be considered for this position.

Responsibilities

Perform Market Research: Engage with potential customers across candidate markets to understand needs. Assess alternative options to determine our competitive advantage.
Refine Product and Service Offerings: Collaborate cross-functionally to package our technology into a product or service that meets the needs of one or more market segments.
Create GTM Strategies: Develop a plan to effectively bring our product and service offerings to market.
Develop and Track KPIs: Set goals and key performance indicators to measure success of our efforts. Track these KPIs over time, and adjust our strategies to ensure success.
Share Your Expertise: Share knowledge of go-to-market best practices and current trends.