GTM AI Strategist for Adaptive Planning

Workday

1d•Hybrid

About The Position

Workday is looking for a GTM AI Strategist with deep AI and Planning expertise to join our business unit. Your mission is to transform cutting-edge AI capabilities, including LLMs, predictive modeling, and orchestration technology into tangible business value for our customers. As an architect of our AI narrative, you will act as a visionary bridge between technical AI teams and the C-Suite. You will not only provide the strategic vision needed to close complex deals but also innovate on AI-First demonstrations that move beyond basic features to show automated, multi-step planning workflows. You will also capture feedback from early adopters to influence the product roadmap.

Requirements

10+ years in GTM Strategy, Solution Consulting, or Product Marketing, specifically within the SaaS EPM (Enterprise Performance Planning) or AI space.
Deep understanding of AI/ML concepts (Generative AI, Predictive Analytics, Orchestration) and their practical application in business environments.
A "storyteller" mindset with the ability to make complex, technical AI concepts compelling to C-Suite executives.
Proven ability to influence without authority across Product, Sales, and Engineering teams.
Experience with Workday or similar enterprise planning ecosystems is a significant plus.
Bachelor’s Degree in a related field or equivalent work experience.
Ability to experiment and innovate in a high-visibility, fast-paced environment.
Ability to think beyond basic LLM productivity use cases to automate complex business processes.

Responsibilities

Develop and execute comprehensive GTM strategies for AI across all planning products to ensure market differentiation.
Act as the AI Subject Matter Expert (SME) during active sales cycles to resolve complex technical and strategic questions.
Collaborate with Solution Engineering to build "AI-First" prescriptive demonstrations that showcase integrated, visionary workflows.
Serve as the bridge to Workday AI teams outside the Planning BU, translating emerging technologies into relevant planning use cases.
Partner with early-adopter customers to co-innovate and feed insights back to Product teams to refine offerings.
Innovate on AI orchestration capabilities to automate multi-step planning processes and create seamless user experiences.
Proactively learn and apply LLMs, predictive modeling, and orchestration layers to the Adaptive Planning ecosystem.
Lead and coordinate enablement efforts for Sales to properly position our AI narrative.