Growth Product Manager

Float

9d•Hybrid

About The Position

Float is on a mission to simplify finance for Canadian businesses, empowering them to eliminate complexity and unlock new opportunities. Through our innovative platform, Float enables businesses to streamline financial operations and optimize cash flow, so they can focus on what matters most: growth. As one of Canada’s fastest growing companies and top-rated startups in 2025, 2024 and 2023, Float is customer-obsessed, passionate and entrepreneurial, with a team that includes leaders from Uber, Stripe, Shopify, Top Hat, Ada, Doordash, Snowflake, and Wealthsimple. At Float, everyone is an owner, bringing their unique perspective to our team and product. Your voice is important, and we take having a culture based on feedback seriously. We openly share our thoughts and differing opinions so we can continue to improve. We do our best to keep our decision-making decentralized so that all team members feel ownership in our success. Our Product Float is Canada’s intelligent financial operating system, combining modern financial services and software to help businesses spend, save, and grow. Trusted by more than 7,500 Canadian companies, Float provides high-limit corporate cards, automated expense management, next-day bill payments, high-yield accounts, and industry-leading support, all built in Canada, for Canada. Float recently announced our $85 million Series C, and is backed by world-class investors, including Inovia Capital, Growth Equity at Goldman Sachs Alternatives, OMERS Ventures, and Silicon Valley Bank. Our team is a collection of ambitious, collaborative and mission-driven people from all walks of life but with one goal: helping Canadian companies not just survive but thrive. And we’re looking for bold innovators to help shape the future of business finance in Canada. AI Use in Our Hiring Process We use technology, including artificial intelligence (AI), to support parts of our hiring process. This may include AI-assisted scheduling and candidate communications, and AI-generated interview notes, guides or summaries to help our team focus on the conversation. All hiring decisions are made by our hiring team. About the Role Every business that comes to Float walks through the same front door: our self-serve experience. This role owns it. You'll be the product manager for how new customers discover Float, sign up, and reach their first real moment of value — and for the stream of experiments that makes that path better every week. The systems, the frameworks, and a dedicated engineering and design team are already in place; what's missing is someone in the seat driving the engine. Your first mandate is to prove a new way in — a referral motion, a partner channel, a new segment — while dramatically raising how fast the team learns. This is a hands-on, high-velocity seat. You'll work inside the engineering team's day-to-day rather than above it, ship small changes constantly rather than saving up for launches, and use AI to build and test far more than a squad this size normally could.

Requirements

4+ years in product management, including meaningful time on a growth, self-serve, or product-led surface
Hands-on experimentation experience — you've personally run tests on a live product and can point to what moved
Fluency with more than one kind of experiment, and the judgment to know which one a given question calls for
Strong prioritization instincts, backed by reasoning you can explain and defend
Product craft: you care about the happy path and the edge cases, not just the top of the funnel
Clear, concise communication that adapts to the audience, from engineers to senior leaders
Practical, daily use of AI in how you build, prototype, and learn

Nice To Haves

You want a strategy-first seat with distance from the day-to-day build
You believe every question needs a statistically significant A/B test before you can act on it
Your growth experience is mostly upper-funnel — ads, spend, and campaigns — rather than the product experience itself
You'd rather ship one large bet a quarter than ten compounding changes
You want a fully defined backlog handed to you
You see AI as optional or theoretical rather than part of how the work gets done

Responsibilities

Own Float's self-serve acquisition and activation experience end to end, from first touch to an activated customer
Build and run a high-volume experiment program across that surface — deciding what to test, how to test it, and what each result actually means
Take new acquisition channels and segments from an idea to something repeatable
Work day to day with a small, dedicated engineering and design team, keeping high-value work in front of them
Prioritize a backlog that will always be longer than capacity, and be able to defend every call
Use AI to prototype, ship, and learn faster than the team could otherwise
Absorb inputs from product, engineering, design, risk, operations, and go-to-market, and turn them into one coherent plan
Share what you learn across the company so other teams can act on it