Growth Product Manager

Upbound Group • Plano, TX

1d • Onsite

About The Position

Plays a strategic role in driving enterprise-wide business growth by optimizing web experiences and personalizing user journeys through data-driven experimentation. Leads initiatives to improve KPIs such as conversion rate, engagement, and revenue. Collaborates cross-functionally with Marketing, User Experience, Product, and Analytics teams to design, implement, and analyze experiments and personalization strategies.

Requirements

• Bachelor’s degree or foreign equivalent in Marketing, Business, Information Technology and Management, or a related field.
• 1 year of experience in Marketing and Analytics in a digital, technology, or e-commerce environment.
• 1 year of experience in HTML, CSS, and JavaScript to configure, troubleshoot, and customize front-end components for testing and tracking purposes.
• 1 year of experience in Product optimization or product management.
• 1 year of experience working with digital analytics and event tracking platforms including Google Analytics, Google Tag Manager, or Firebase.
• 1 year of experience implementing tagging and event tracking within experimentation platforms such as Optimizely.
• 1 year of experience analyzing A/B test results using statistical methods to inform product or design decisions.
• 1 year of experience collaborating with engineering, UX, and marketing teams to scope, launch, and evaluate growth experiments.
• 1 year of experience using tools including Figma, JIRA, or Confluence to manage requirements and collaborate across teams.

Responsibilities

• Driving enterprise-wide business growth by optimizing web experiences and personalizing user journeys through data-driven experimentation.
• Leading initiatives to improve KPIs such as conversion rate, engagement, and revenue.
• Collaborating cross-functionally with Marketing, User Experience, Product, and Analytics teams to design, implement, and analyze experiments and personalization strategies.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level