Growth Marketing Specialist

Fortidia US•Lakewood, CO

44d•$80,000 - $95,000•Hybrid

About The Position

For our Lakewood office, we are searching for a Growth Marketing Specialist to support marketing performance, operational execution, and strategic growth initiatives across our portfolio of brands: AlphaGraphics, PostNet, and World Options. Fortidia US is scaling marketing across three brands and 500+ centers. The path from idea to revenue needs to be shorter, and this role exists to help make that happen. The Growth Marketing Specialist will help accelerate marketing execution, improve visibility into performance, and support the operational and analytical work that turns marketing investment into business results. This is not a purely reporting-focused role, and it is not a project coordinator position. This role is designed for someone who combines analytical thinking with operational execution, thrives in a fast-paced environment, and brings a strong bias for action. You will work closely with the VP of Marketing, National Marketing Manager, product managers, finance, and franchise-facing teams to help move revenue-driving initiatives from concept to execution more efficiently. The Growth Marketing Specialist will report to the National Marketing Manager.

Requirements

4–7 years of progressive experience in marketing analytics, business operations, finance, consulting, growth strategy, or a related analytical discipline
Strong analytical and problem-solving skills with the ability to translate data into actionable business recommendations
Advanced proficiency in Excel or Google Sheets, with experience using business intelligence or reporting tools
Ability to balance analytical work with operational execution in a fast-paced environment
Strong organizational skills with the ability to manage multiple priorities and deadlines simultaneously
Excellent written and verbal communication skills, including experience building presentations and communicating with stakeholders at multiple levels
Self-starter mentality with the ability to proactively identify needs and drive work forward independently
Comfortable using AI tools such as ChatGPT, Claude, or similar technologies to improve efficiency and support decision-making
Comfortable operating in a PE-backed environment where functions are measured against business outcomes
Collaborative spirit, with appreciation of diverse perspectives
Bold, passionate, tenacious and curious mindset, not afraid to explore new ideas and challenge the status quo in pursuit of better solutions

Nice To Haves

Experience in franchise, multi-location, or distributed business models
Background in finance, FP&A, consulting, or business operations prior to moving into a marketing-focused role
Familiarity with franchise-specific metrics including same-store sales, new center ramp, and local vs. national marketing dynamics
Experience supporting senior executives or preparing materials for leadership presentations
Experience improving operational workflows, prioritization systems, or cross-functional team processes

Responsibilities

Bring a finance and analytics lens to the questions that gate revenue decisions. Get the team to a clear answer faster.
Run cross-brand analyses on franchisee performance, program economics, and growth opportunities that drive revenue
Build the analytical case behind budget proposals and investment decisions
Develop scenario models that compress the time between question and decision
Partner with product managers on pricing, performance, and growth across brands
Translate analyses into recommendations any stakeholder can act on
Keep marketing initiatives visible, prioritized, and moving forward efficiently to accelerate execution and business impact.
Maintain visibility into key initiatives, timelines, and project priorities
Drive follow-through across cross-functional workstreams and help remove blockers proactively
Support the planning, prioritization, and operational workflow processes for the marketing team
Help establish intake and prioritization systems that align resources to the highest-impact work
Keep leadership informed on progress, risks, dependencies, and decisions needed to maintain momentum
Collaborate across departments to connect marketing investment with broader business outcomes.
Partner with product managers on initiatives that shape product performance and growth strategies
Support Finance with marketing data, forecasting, and business performance analyses
Provide analytical and operational support for franchise-facing initiatives and growth programs
Collaborate with Operations, NSO, FranDev, and other internal stakeholders to support strategic initiatives
Serve as a reliable and collaborative partner across functions and leadership teams
Support senior marketing leadership through analytical ownership, strategic execution, and operational follow-through.
Assist in preparing analyses, presentations, and supporting materials for leadership meetings, offsites, and stakeholder updates
Drive forward high-priority initiatives that require dedicated ownership and coordination
Translate marketing outcomes into business and financial insights for senior leadership audiences
Operate as a trusted partner to marketing leadership on strategic and operational priorities