Growth Marketing / Marketing Operations Manager (Remote)

Field Materials • San Francisco, CA

7h • Remote

About The Position

Field Materials AI is seeking a Growth Marketing / Marketing Operations Manager to own the engine that drives demand and brand presence for the company. This is a hands-on, full-stack marketing role where the individual will be responsible for various tasks including running trade show booths, building HubSpot reports to track pipeline generated from events, and writing customer case studies. The role serves as the connective tissue between events, digital channels, and the sales motion, ensuring all marketing efforts are measured, repeatable, and tied to revenue. This is a high-ownership role with broad scope and real visibility, ideal for an operator who enjoys both the creative and analytical aspects of marketing. The position is perfect for someone energized by building marketing processes from the ground up in a fast-growing AI startup.

Requirements

• 3+ years of experience in growth marketing, demand generation, marketing operations, or field/event marketing (B2B SaaS experience strongly preferred).
• Hands-on proficiency with HubSpot (or a comparable marketing automation/CRM platform), including building campaigns, workflows, and reports.
• Demonstrated experience planning and executing trade shows or events end to end.
• Experience managing paid social campaigns, particularly LinkedIn Ads.
• Strong writing skills, with the ability to produce case studies, email copy, and social content.

Nice To Haves

• Owner Mindset: You take full responsibility for outcomes and don't wait for instructions to improve a process. You're comfortable building the playbook, not just running it.
• Analytical & Creative: You're equally happy in HubSpot reports and a creative brief. You like proving what works with data and aren't satisfied with vanity metrics.
• Hands-On Operator: You enjoy "rolling up your sleeves," juggling events, campaigns, and deadlines at once without dropping the ball.
• Strong Communicator: You can write clean, compelling copy and tell a customer's story in a way that resonates with construction buyers, from CFOs to field operations leaders.
• Bias for Action: You move fast, ship, measure, and iterate, and you thrive in the ambiguity of a fast-paced startup.

Responsibilities

• Plan, coordinate, and execute the company's presence at industry trade shows and events end to end, including logistics, booth setup, collateral, lead capture, and on-site coordination.
• Build and run email campaigns before and after each event (trade shows or webinars), driving attendance, registrations, and lead conversions.
• Own marketing reporting in HubSpot, tracking event ROI, campaign performance, lead conversion, and pipeline contribution, and turning the numbers into clear recommendations for what to double down on.
• Manage and own the company's social media presence, owning the content calendar and publishing posts that build brand awareness and engagement.
• Plan, launch, optimize LinkedIn ad campaigns, and manage budgets, targeting, creative, and reporting to maximize qualified pipeline.
• Own company swag for customers, prospects, and employees end to end — sourcing, inventory, and budget — and build a repeatable process to distribute it to the right people at the right time.
• Coordinate and write customer case studies, interviewing customers, capturing measurable results, and producing polished stories that power sales and marketing.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed