Growth Marketing Manager
About The Position
We are looking for a Growth Marketing Manager to join the B2B marketing team to help build and scale the programs that drive awareness of and qualified pipeline for Attain. You'll own HubSpot as the central system for marketing automation and campaign execution, while building and orchestrating multi-channel programs that deliver measurable revenue impact. This role requires someone experienced in hands-on execution, moving quickly to test, learn, and continuously improve performance. You’ll have the opportunity to take ownership of demand-gen at a growing company, with room to shape the functions as we scale. This role is based out of either Chicago, IL or New York, NY.
Requirements
- Experienced in hands-on execution, moving quickly to test, learn, and continuously improve performance
- 5+ years of experience in B2B demand generation or digital marketing, preferably in SaaS or data/technology environments
- Strong proficiency in HubSpot including workflows, lifecycle stages, reporting, and marketing automation
- Experience building nurture programs, lifecycle campaigns, and behavioral workflows
- Experience working with Salesforce data and integrations into HubSpot
- Strong analytical skills with demonstrated experience analyzing performance and revenue impact
- Excellent project management and organizational skills with the ability to own programs from concept through optimization
- Strong written and verbal communication skills with the ability to collaborate across teams and influence without authority
Nice To Haves
- Experience in high-growth organizations
- Building account-level engagement programs within agencies or partner ecosystems
- Experience running or supporting paid media campaigns on LinkedIn and other platforms
- Creative skills including proficiency in Google Slides, Figma, or with other design tools
Responsibilities
- Building and executing the monthly newsletters for Attain and our key accounts
- Building and launching a new nurture sequence in HubSpot for a specific buyer persona or product vertical
- Analyzing performance data from recent campaigns and adjusting targeting, messaging, or channel mix based on what's working
- Developing email and paid social campaigns that deepen relationships within agency accounts, or working with the partnerships team to identify and nurture the right account profiles
- Optimizing paid media campaigns on LinkedIn, testing new creative or audience segments to improve conversion rates
- Working with Product Marketing to include messaging about upcoming new products within marketing communications
- Refining lead scoring models or routing logic to ensure Sales receives the most qualified, sales-ready leads
- Creating performance reports that connect marketing activity to pipeline generation and revenue outcomes
- Testing new landing page variations, email subject lines, or calls-to-action to improve conversion paths
- Refine our marketing communications including newsletters and other messaging
- Build a library of nurture programs and lifecycle workflows in HubSpot
- Expand engagement within key accounts by developing programs that reach multiple stakeholders across agencies and enterprise organizations
- Refine reporting dashboards that demonstrate marketing's impact on pipeline and revenue
- Strengthen alignment between Marketing and Sales with tighter feedback loops
- Position Attain's demand gen function as a strategic growth driver with proven, repeatable processes
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
