About The Position

Icreon is a digital and AI technology consulting firm helping enterprises design, build, and scale modern digital experiences. We’re looking for a Growth Marketing Manager to operate our AI-enabled marketing machine— a role where human judgment, creativity, and strategy guide powerful AI tools. This role is about using AI as leverage — accelerating research, personalization, content, and optimization — while staying firmly in control of strategy, insight, and outcomes. You’ll sit at the center of our growth engine, orchestrating tools like ChatGPT, Sitecore AI, Salesforce Marketing Cloud, intent data platforms, and AI-powered creative tools to drive real prospect consideration and pipeline impact.

Requirements

  • Strong understanding of modern B2B growth marketing and ABM.
  • Hands-on experience using AI and martech tools to run real campaigns.
  • Ability to translate AI outputs into clear decisions and actions.
  • Comfort working across CRM, marketing automation, analytics, and content platforms.
  • Analytical mindset — you know how to read performance data and act on it.
  • Creative thinker who enjoys testing new ideas, formats, and tools.
  • Organized, proactive, and energized by fast-moving environments.
  • Experience in B2B technology, consulting, or SaaS marketing.
  • Exposure to tools like ChatGPT, DXP content supply chain tools, Salesforce Marketing Cloud, 6sense, analytics platforms, and AI creative tools.
  • Proven ability to connect marketing activity to pipeline and revenue outcomes.

Responsibilities

  • Audience Intelligence & Insight (Human-Guided AI)
  • AI-Enabled Campaign Orchestration
  • Content Production at Scale (With Humans in Control)
  • Distribution, Performance & Rapid Optimization
  • Events as Integrated Growth Plays
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