Growth Marketing Manager

Credit Karma•Charlotte, NC

10d

About The Position

Intuit Credit Karma is a mission-driven company, focused on championing financial progress for our more than 140 million members globally. While we're best known for pioneering free credit scores, our members turn to us for everything related to their financial goals, including identity monitoring, applying for credit cards, shopping for insurance and loans (car, home and personal) and savings accounts and checking accounts – all for free. Credit Karma has grown significantly through the years: we now have more than 1,700 employees across our offices in Oakland, Charlotte, Culver City, San Diego, London, Bangalore, and New York City. Banking services provided by MVB Bank, Inc., Member FDIC We are seeking a creative and strategic Growth Marketing Manager to join the Paid Marketing team and drive growth within our affiliate marketing program. As a member of the Paid Marketing team, you will play a key role in driving new member acquisition and revenue through digital and offline channels. Collaborating with cross-functional teams, you will develop and execute a strategic and experimentation roadmap. This is an exciting opportunity to join a highly innovative and collaborative team and make a meaningful contribution to the company's success.

Requirements

3+ years of professional experience in marketing or a related field
A degree in a relevant field, such as Communication, Marketing, Statistics, Math, or a technical discipline
Proven experience in marketing strategy, including opportunity assessment and customer segmentation
A track record of managing complex projects with multiple stakeholders
Hands-on, high-capacity doer, with excellent multi-tasking skills
Advanced Excel/Google Sheet skills

Nice To Haves

Affiliate and/or influencer marketing experience a bonus
Familiarity with SQL is a plus

Responsibilities

Oversee and scale our affiliate network on Awin, managing a diverse portfolio of over 100 publishers and influencers across subnetworks, content/display creators, and media partners
Lead the diversification of the partner mix and drive vertical expansion into new areas such as Auto Insurance, Personal Loans, and Credit Cards
Manage both commission-based structures and Flat Fee partnership models, ensuring efficient budgeting and strong partner relationships
Collaborate with cross-functional partners (Growth Tech, Analytics) to implement critical technical unlocks to enhance tracking accuracy and partner signal
Monitor and report on program KPIs and conduct transaction validations to ensure program efficiency and high-quality acquisition
Collaborate with Legal to review partner creatives, articles, and influencer content to ensure compliance while maintaining speed-to-market
Partner with creative teams to develop briefs and tailored messaging for specific partner types, including post-purchase placements and influencer campaigns
Assist in scaling product and brand campaigns within our full-funnel media strategy