Growth Marketing Manager

Contrarian Thinking•Austin, TX

3d•Onsite

About The Position

At Contrarian Thinking, we help take back Main Street by buying and building businesses the smart way. We help build profitable, scalable businesses predictably, consistently, and less painfully. We buy businesses, teach our partners how to do acquisitions, then we help them scale to create enduring businesses they love to run. We’re looking for a Growth Marketing Manager to own the engine that turns attention into revenue. This is a hands-on growth role for someone who lives in paid acquisition, conversion optimization, and funnel performance. You will own paid media performance and on-site conversion, partnering closely with creative, product, and sales to drive measurable revenue growth. This role is not about strategy decks—it’s about shipping tests, reading data, and improving conversion every week.

Requirements

5+ years of experience in growth marketing, paid media, or CRO roles
Deep understanding of B2C sales funnels, the metrics that matter at each stage, and direct-response economics
Proven experience owning paid acquisition and conversion optimization
Strong analytical skills and comfort working with data to make decisions
Experience working with marketing automation and CRM systems (HubSpot experience preferred)
Hands-on experience with A/B testing frameworks and experimentation tools
Ability to prioritize tests based on impact, effort, and learning velocity
Experience in sales enablement or direct sales support
Located in Austin, TX, or willing to relocate

Nice To Haves

Experience scaling paid spend profitably (not just launching campaigns)
Strong testing instincts and comfort killing underperforming ideas fast
Technical fluency in tracking, attribution, and funnel instrumentation
Experience working with high-velocity funnels and paid traffic at scale
Clear examples of conversion improvements you personally drove
History of collaborative work with sales teams to improve processes
Experience with revenue attribution modeling and reporting

Responsibilities

Own performance across paid channels (Meta, Google, YouTube, native, emerging platforms)
Partner with our content team and external contractors to develop, test, and scale winning ad concepts
Set and manage budgets, CAC targets, and scaling frameworks
Ensure clean tracking, attribution, and campaign structure across all paid efforts
Analyze cohort performance and LTV to inform spend decisions
Own CRO across landing pages, opt-ins, checkout flows, and email capture
Design and run structured A/B tests (headlines, offers, layouts, pricing, upsells)
Identify friction points across the funnel and prioritize fixes by revenue impact
Partner with design and product to ship improvements quickly
Build and maintain a CRO roadmap tied directly to revenue lift
Monitor full-funnel performance from click → lead → customer → LTV
Build dashboards that clearly show conversion rates, CAC, payback, and revenue impact
Collaborate with sales and lifecycle teams to improve lead quality and downstream conversion
Maintain tracking infrastructure (pixels, UTMs, events, attribution models)

Benefits

100% Company-paid health, dental, and vision for all full-time Crew Members with an option to add any dependents.
Unlimited PTO Policy (with approval from your Direct Support) + 8 paid US holidays
On-time direct deposit pay 2x/month
Option to enroll in a 401(k) plan via Vestwell with competitive match options
Learn expert deal-making and how to buy businesses with 100% free access to all of our courses and our flagship Contrarian Community

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