Growth Manager - CONFIDENTIAL

Mechanism Ventures • New York, NY

5h • $200,000 - $200,000 • Hybrid

About The Position

Our client is an early-stage, venture-backed startup building an AI General Manager for consumer brands. They help brands launch and grow in the US by understanding the whole business, identifying what matters next, and getting the work done across growth and operations. They’re building the software and AI workflows that let a small team do this for a growing number of brands. They started with international consumer brands entering the US, mostly beauty and CPG, and now also work with US brands facing the same challenges. Creator seeding is their largest revenue stream today, and D2C is being built into the next major growth driver. D2C helps brands prove demand, improve conversion and repeat purchase, and build the economics to support further growth, including retail. The company is backed by a top-tier venture accelerator, has a growing roster of signed brands with several already live, and is led by a small, founder-led team.

Requirements

• 3+ years hands-on in paid social. Meta is your home platform, and you’re comfortable running TikTok and creator-driven campaigns
• You’ve worked both sides: agency, juggling a book of accounts with competing priorities, and in-house at a DTC or CPG brand selling physical products
• Creative-led: you brief creators, cut ads, test hooks, and own the landing page, not just optimize bids
• You understand account structure, creative testing, measurement, and how to make decisions with limited budgets
• You think in systems and reach for AI and automation by default; you can articulate what a tool or agent should do even if you don’t build it
• You’ve operated inside small companies (under 200 people) and are comfortable making calls with incomplete data

Nice To Haves

• Beauty, skincare, or Asia-to-US brand experience
• TikTok Shop, affiliate, or creator program experience
• AEO/GEO or SEO
• Built something from zero to one before

Responsibilities

• Diagnose the real constraint on each merchant’s profitable D2C growth, quickly, in businesses you didn’t build
• Prioritize growth time, budget, and engineering work across the portfolio based on each merchant’s stage and opportunity
• Personally ship the highest-leverage work across acquisition, creative, conversion, offer, lifecycle, and retention
• Build the merchant growth operating system: scorecards, prioritized backlogs, decision logs, weekly reviews, and simulations
• Identify recurring workflows that should become software and give engineering clear requirements and acceptance criteria
• Own performance against agreed merchant D2C sales targets and the revenue those sales generate for the company

Benefits

• Health insurance
• Company equipment and remote-work support
• Flexible PTO with a minimum of 15 days off per year
• 2.00% stock options (founding-level ownership)
• 1% of total platform net collected D2C revenue, paid annually, uncapped (Performance bonus)

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed