Group Product Director, Professional Promotion & KOL Engagement, CAPLYTA

Johnson & Johnson•Titusville, NJ

7d•Onsite

About The Position

Johnson & Johnson is currently recruiting for a Group Product Director, Professional Promotion & KOL Engagement, CAPLYTA®. This position will be located in Titusville, NJ. About Neuroscience Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Our Neuroscience team tackles the world’s toughest brain health challenges including multiple sclerosis, Alzheimer’s disease, Parkinson’s disease, myasthenia gravis, epilepsy, major depressive disorder, bipolar disorder, schizophrenia, and autism. This patient-focused team helps address some of the most complex diseases of our time. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine

Requirements

BA/BS required; MBA preferred
Minimum of 10 years of relevant commercial experience, including marketing and/or sales in the pharmaceutical or healthcare industry
People management experience, including developing and coaching direct reports
Demonstrated experience leading KOL engagement, peer-to-peer strategy, and/or medical education programs
Proven ability to lead and collaborate with cross-functional teams and drive strategic alignment across matrixed organizations
Strong verbal and written communication skills required
Strong decision-making skills and ability to manage complexity across multiple projects and indications

Nice To Haves

Psychiatry, Neuroscience, or CNS therapeutic area experience strongly preferred
Launch experience strongly preferred
Marketing and Sales/Sales Leadership experience preferred
Experience managing large speaker bureaus and congress strategies
Experience partnering with R&D, Medical Affairs, Global Marketing, Market Access, Patient Advocacy, and Supply Chain
Ability to motivate, lead, and influence across levels and functions
Knowledge and understanding of TLL/MSL field models and regional marketing execution
Experience building team AI literacy and confidence, reinforcing trusted and responsible AI use and sound judgment is preferred.
Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time is preferred.

Responsibilities

Coach and develop a high-performing team while fostering an inclusive culture and strengthening marketing capabilities through ongoing feedback, development planning, and talent management.
Shape and execute U.S. HCP marketing strategies and professional education priorities across all CAPLYTA® indications.
Lead and advance Key Opinion Leader (KOL) engagement strategy to generate customer insights, develop new and emerging advocates, and support professional education priorities.
Own end-to-end peer-to-peer strategy, speaker bureau management, and program optimization across all CAPLYTA® indications.
Continuously advance core marketing fundamentals, including insight generation, co-positioning, message and creative development, and impact measurement.
Champion data-driven decision-making and proactively adjust strategy using market insights, analytics, customer feedback, and field insights.
Create and curate content deployed through TLL field interactions, congress activations, speaker programs, and digital channels.
Lead congress strategy, including booth presence, product theaters, roadshows, executive KOL engagements, and advisory boards focused on insight generation.
Partner closely with field teams to ensure seamless execution, TLL readiness, pull-through, and feedback loops that improve customer engagement and business impact.
Build strong partnerships with cross-functional stakeholders including Sales, Medical Affairs, Market Access, Finance, Legal, Regulatory, Health Care Compliance, and Global Commercial teams to ensure strategic alignment and compliant execution.
Manage the agency-of-record relationship and other agency and vendor partners to deliver high-quality HCP tactics on strategy, on time, and within budget.
Optimize resource allocation and investment decisions to maximize performance and return on investment.
Champion responsible and compliant adoption of AI-enabled tools to accelerate insights, improve efficiency, enhance content development workflows, and support strategic decision-making.
Support the Director of Marketing with business review meetings by preparing strategic updates, synthesizing performance insights, and ensuring clear follow-up on key leadership decisions.

Benefits

Consolidated retirement plan (pension)
Savings plan (401(k))
Long-term incentive program
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year