Group Product Director, KOL Strategic Engagement and Development, CAPLYTA

Johnson & Johnson Innovative MedicineHopewell Township, NJ
$150,000 - $258,750Onsite

About The Position

Johnson & Johnson is currently recruiting for a Group Product Director, KOL Strategic Engagement and Development, CAPLYTA®. This position will be located in Titusville, NJ. Our Neuroscience team tackles the world’s toughest brain health challenges including multiple sclerosis, Alzheimer’s disease, Parkinson’s disease, myasthenia gravis, epilepsy, major depressive disorder, bipolar disorder, schizophrenia, and autism. This patient-focused team helps address some of the most complex diseases of our time. The Group Product Director, KOL Strategic Engagement and Development will serve as the centralized leader accountable for setting and executing the overarching KOL strategy across all CAPLYTA® indications (MDD, Bipolar, and Schizophrenia), developing new advocates, managing the a large speaker bureau, and creating content activated across all channels, Thought Leader Liaisons (TLLs), congresses, and peer-to-peer programs. This role will lead a team of three direct reports and serve as the single point of accountability for KOL strategy, content, and P2P across the brand. This position reports to the Director of Marketing, CAPLYTA®.

Requirements

  • BA/BS required
  • Minimum of 10 years of relevant commercial experience, including marketing and/or sales in the pharmaceutical or healthcare industry
  • Minimum of 3 years of people management experience, including developing and coaching direct reports
  • Demonstrated experience leading KOL engagement, peer-to-peer strategy, and/or medical education programs
  • Proven ability to lead and collaborate with cross-functional teams and drive strategic alignment across matrixed organizations
  • Strong verbal and written communication skills required
  • Strong decision-making skills and ability to manage complexity across multiple projects and indications

Nice To Haves

  • MBA preferred
  • Psychiatry, Neuroscience, or CNS therapeutic area experience strongly preferred
  • Launch experience strongly preferred
  • Marketing and Sales/Sales Leadership experience preferred
  • Experience managing large speaker bureaus and congress strategies
  • Experience partnering with R&D, Medical Affairs, Global Marketing, Market Access, Patient Advocacy, and Supply Chain
  • Ability to motivate, lead, and influence across levels and functions
  • Knowledge and understanding of TLL/MSL field models and regional marketing execution

Responsibilities

  • Set the overarching KOL engagement strategy for existing advocates and develop a pipeline of new and emerging KOLs across all CAPLYTA® indications (MDD, Bipolar, Schizophrenia)
  • Own end-to-end peer-to-peer (P2P) strategy, large speaker bureau management, and program optimization across all indications
  • Create and curate content deployed through TLL field interactions, congress activations, speaker programs, and digital channels
  • Lead congress strategy inclusive of booth presence, product theaters, roadshows, and executive KOL encounters
  • Lead advisory board strategy focused on insight generation to inform content development, unmet needs, and clinical perceptions
  • Drive TLL marketing content strategy, development, training, and field insight synthesis in partnership with the TLL National Director
  • Synthesize KOL and field insights to inform brand strategy, competitive positioning, and co-positioning across the Neuroscience portfolio
  • Ensure coordinated, customer-centric KOL engagement across the Neuroscience portfolio to maximize impact of peer-to-peer content
  • Manage and develop a team of three direct reports: two Product Directors and one Product Manager
  • Partner closely with cross-functional stakeholders including Medical Affairs, Sales Leadership, Market Access, and Global Commercial teams to ensure strategic alignment

Benefits

  • Employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
  • This position is eligible to participate in the Company’s long-term incentive program.
  • Vacation –120 hours per calendar year
  • Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
  • Holiday pay, including Floating Holidays –13 days per calendar year
  • Work, Personal and Family Time - up to 40 hours per calendar year
  • Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
  • Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
  • Caregiver Leave – 80 hours in a 52-week rolling period
  • Volunteer Leave – 32 hours per calendar year
  • Military Spouse Time-Off – 80 hours per calendar year
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