Group Director, SEM

Monks•Los Angeles, CA
•Hybrid

About The Position

We are looking for a strong, passionate, and energetic Search leader to drive growth and strategic oversight across the paid search department with a focus on working on our largest accounts and also serving as an SME across paid search and YouTube. We are looking for someone passionate about search-driven performance marketing who has a strong background in leading multiple accounts across verticals. This individual should be a people-focused leader who enjoys hands-on, cross-functional collaboration and wants to join a fast-growing, innovative digital agency that is hyper-focused on client performance and ROI.

Requirements

  • 12+ years Paid Search experience
  • Worked across multiple clients overseeing a minimum of $20MM in annual ad spend
  • Experience communicating with senior clients' points of contact from VPs to C-Suite
  • Handling direct management of Paid Search budgets of at least $1MM+ in monthly ad spend
  • Directing strategy in D2C or Retail, B2B, and B2C digital advertising efforts across different verticals
  • Experience in YouTube, Performance Max, Demand Gen, and Value-Based Bidding
  • Understanding of Offline Conversion Data, and CRM integrations with Google Ads
  • Advanced slide presentation making and Excel / Google sheet skills
  • Experience presenting paid search strategy to marketing executives, large teams, and senior audiences
  • 5+ years of management experience with at least 3 direct reports at Associate Director level and above

Nice To Haves

  • Experience with a bid management platform is preferred, such as SA360, Skai, Marin, etc.

Responsibilities

  • Serve as a people leader, including SEM channel specialists (Paid Search, YouTube, Demand Gen, PMax, Shopping, and App) as well as Account Leads managing direct client partnerships, contract negotiations/renewals, client onboarding, etc.
  • Serve as a Search thought leader prepared to respond to the changing landscape in paid search
  • Responsible for revenue driven from new business, client relationships, and client growth
  • Present Paid Search performance and tactical priorities to the client and internal stakeholders
  • Partner with cross-channel leads on creating media plans, including forecasting, testing, tactical plans, and reporting
  • Drive Search strategy, innovation & testing on your book of business while improving performance, developing quarterly or annual roadmaps to keep advancing accounts with the latest trends and opportunities
  • Manage others from Account Managers to Directors
  • Contribute to team morale and culture through engagement, team building, and mentorship
  • Contribute to overall department training, POVs, award submissions, and case studies
  • Work closely with Google, Microsoft, OpenAI, and other vendor partners on alpha and beta opportunities, expansion opportunities, client strategy and planning, and best practices
  • Responsible for operationalizing processes and helping gain adoption across team focus areas
  • Assist in creating a team culture across a hybrid working model

Benefits

  • Excellent, full coverage medical, dental, and vision insurance
  • Generous PTO
  • 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
  • A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
  • Authentic commitment to DEI efforts and sustainable growth.
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