Group Director, Network Growth Strategy & Opportunity Shaping

VML Enterprise Solutions•Chicago, IL

2d•Hybrid

About The Position

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where AI is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience. This role is a Group Director-level strategist, growth operator or senior account planner with strong B2B / transformation fluency. It requires exceptional synthesis and writing skills, the ability to produce executive-ready briefs quickly, and comfort across creative, media, data, CRM, AI, martech, content and platform themes. The ideal candidate is commercially aware, able to frame opportunities in terms of client value and WPP revenue potential, highly organized, fast-moving, AI-enabled, and able to support senior stakeholders without extensive handholding.

Requirements

Group Director-level strategist, growth operator or senior account planner with strong B2B / transformation fluency.
Exceptional synthesis and writing skills; able to produce executive-ready briefs quickly.
Comfortable across creative, media, data, CRM, AI, martech, content and platform themes.
Commercially aware and able to frame opportunities in terms of client value and WPP revenue potential.
Highly organized, fast-moving and AI-enabled.
Able to support senior stakeholders without requiring extensive handholding.

Responsibilities

Develop client POVs, opportunity narratives and meeting materials for WPP-sourced ES opportunities.
Translate broad client issues into ES opportunity statements, potential solution pathways and value hypotheses.
Prepare qualification materials that help leadership decide whether to pursue, route, hold or stop an opportunity.
Support Managing Directors on complex opportunities and early-stage pursuit development.
Create repeatable playbooks for recurring opportunity types across WPP Creative, WPP Media, WPP Open and agencies.
Work with the Network Growth Operations role to ensure briefs, actions and routes are tracked.
Raise gaps in ES proposition, proof points or activation support that slow opportunity conversion.
Create the standard Network Growth opportunity brief template.
Support shaping of the first wave of priority WPP-sourced opportunities.
Build initial reusable plays around the most common opportunity types.
Establish a weekly review of stuck or ambiguous opportunities that need sharper framing.