Group Director, Media Measurement

Real Chemistry

7h•Hybrid

About The Position

Real Chemistry is seeking a Group Director, Media Measurement to join their Integrated Intelligence Leadership Team. Integrated Intelligence is a comprehensive research and analytics practice within Real Chemistry, consisting of over 100 experts across disciplines. Originating from social listening, they've expanded their capabilities to include audience analytics, influencer analytics, competitive and market intelligence, primary research, and performance and impact measurement. At Real Chemistry, they leverage a robust data engine, along with proprietary and third-party tools, to quickly uncover actionable insights. Their clients span the full spectrum of healthcare, including emerging biotechs, major pharma companies, health systems, insurance providers, and nationally recognized pharmacies. Analytics leaders play a critical role in business development, deepening existing client relationships, and driving operational excellence to support practice growth and scalability. The Group Director, Measurement will lead large-scale, marketing- and advertising-focused accounts and define a strategy to expand their analytics footprint in this sector. In addition to delivering best-in-class analytics work, they’ll inspire and grow their team into high-performing, collaborative contributors—a core value of the Integrated Intelligence team. The ideal candidate is a strategic, entrepreneurial leader with a deep understanding of healthcare or other regulated industries, who knows how to drive business growth, partner cross-functionally, and evolve analytics offerings to meet client needs. They should be curious, driven, and people-oriented.

Requirements

A passion for data-driven storytelling—merging creativity and analytics to generate compelling insights.
Demonstrated ability to deliver impact and value through strategic analytics work.
Inspirational leadership and a commitment to developing talent.
Proven success in growing business—both organically and through new business opportunities.
Adaptability and a solutions-focused mindset with comfort navigating ambiguity.
Strong understanding of marketing communications, including audiences, data, technologies, and regulatory context.
Experience managing senior-level client relationships.
Awareness of current trends and developments in marketing analytics.
10+ years in analytics, with most of that time spent in healthcare/pharma marketing, advertising, PR, or related fields such as digital/social strategy, research, or performance measurement.
5+ years of people management experience, including team development and project leadership.

Responsibilities

Lead the analytics function across multiple large-scale marketing and advertising accounts, including strategy, team management, and client partnership.
Identify and pursue analytics opportunities within client engagements, bringing in experts from across Integrated Intelligence as needed.
Partner with leadership teams across Integrated Intelligence, Client Relationship Leads, and 21GRAMS to execute a business development plan that expands analytics integration into Real Chemistry’s marketing and advertising work.
Build strong internal relationships with account management, strategy, media activation, and digital experience teams.
Manage and develop a high-performing team, offering personalized career coaching and supporting learning and development.
Hire and grow your team to align with your business vision and evolving client needs.