Group Account Director

Billion Dollar BoyNew York, NY

About The Position

You are an inspiring leader that brings passion and care to everything you do. You’re a partner, entrepreneur and a driver of growth for your clients' businesses. You are experienced in leading successful pitches and large-complex campaigns and comfortable being hands-on when needed. Your focus is on enhancing your clients' business and brand through compelling creator marketing solutions for clients and prospective clients. You ensure the smooth running of a portfolio of accounts and lead and empower a motivated team to deliver high levels of client service and strategic, creative and reporting excellence. You are recognized as the overall relationship lead by the client.

Requirements

  • 10+ years in a client-facing role
  • Familiarity with the creator, social and digital marketing landscape
  • Proven ability to grow and maintain successful accounts and relationships over time.
  • History of identifying problems or opportunities and taking the lead in solving them

Nice To Haves

  • Previous experience in the fashion, beauty and retail sectors is preferred.

Responsibilities

  • Responsible for business leadership and for leading the agency through an understanding of client marketing and their business.
  • Responsible for campaign planning and scoping alongside the Account Directors and in collaboration with all agency teams and partners.
  • Leads RFPs and pitches
  • Identifies organic growth opportunities and leads growth plans. Builds out a pipeline of secured work.
  • Allocates resources creatively, balancing client needs with profitability and scope.
  • Ensures the agency operates on a solid foundation by building strong senior client relationships through business and marketing acumen.
  • Possesses a deep understanding of clients' business issues, marketing, industry, competitors, and brands uses these insights to help clients to articulate their needs, and the agency to propose groundbreaking solutions.
  • Easily builds rapport and trust with clients
  • Communicates powerfully, is credible and instils trust with executive clients.
  • A senior stakeholder on key cross-agency or IAT meetings and/or issues.
  • Resolves conflict easily and quickly, reducing organization and interpersonal issues.
  • Leads all program plan development and partners with strategy to create innovative ways to impact client business results.
  • Treats their budgets as if they are your own, driving effectiveness and efficiency
  • Attends important brand or IAT planning sessions and kick-offs
  • Persuasively drives new client recommendations.
  • Understands the influencer and social space, technology and platforms within the clients marketing mix. Inspires clients and agency to new platform solutions with creators.
  • Continually inspires teams to generate new ideas and evolve existing programs.
  • Top-level oversight of campaign development stages to ensure the work meets client expectations and further development opportunities are highlighted through the process supporting Account Directors
  • Adds insights during creative concept reviews and provides direction on how to 'expand' the brief and solution for further development.
  • Attends creative presentations on campaigns and plays a pivotal role in selling the work.
  • Monitors and improves the financial health of account(s) and projects
  • Considers all financial implications of business decisions and chooses solutions that grow the agency's bottom line.
  • Attends regular client financial planning discussions.
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