Graphic Designer
About The Position
Vera Bradley is hiring a Graphic Designer to create culturally relevant, performance-driven work across Brand, Outlet, Wholesale, and the end-to-end customer journey. The role combines technical design and storytelling, translating culturally resonant trends into creative that supports engagement, customer acquisition, and measurable business impact. The designer will help carry the brand’s legacy, patterns, and archive into contemporary work for a multigenerational customer, while contributing to the design systems and templates used by the team. The position is part of the Marketing department and reports to the Creative Content Director. The designer collaborates with the Senior Graphic Designer and colleagues in brand marketing, social, digital, merchandising, copy, and the broader marketing organization. Work spans digital, print, email, social, and retail marketing, including seasonal campaigns, product launches, and ongoing content. The role is based in Vera Bradley’s New York office on a hybrid schedule, with three days per week in the office and occasional travel; the arrangement may change. The successful candidate has 2–4 years of professional design experience, strong typography and layout skills, a portfolio covering digital and print work, and the ability to balance speed, quality, collaboration, and multiple active projects. They are fluent in Figma, proficient in Adobe Creative Suite, able to edit video using Premiere or CapCut, and have used AI design tools on real projects. The role also involves preparing shoot materials and production-ready files, presenting work and incorporating feedback, and connecting creative work to business results.
Requirements
- 2–4 years of professional design experience in-house or at an agency.
- A portfolio demonstrating range across digital and print, including social work designed for the platform where it ran.
- Fluency in Figma.
- Proficiency in Adobe Creative Suite.
- Ability to edit video in Premiere or CapCut.
- Experience using AI design tools on real projects.
- Strong typography and layout fundamentals and attention to detail.
- Ability to balance speed and quality, stay organized, and manage multiple projects.
- Willingness to receive feedback, iterate quickly, and collaborate.
- Thoughtful use of AI tools and a perspective on where they add value.
- Experience with motion and content creation, with interest in developing storytelling across channels.
- Interest in pattern, print, and craftsmanship and in working with a brand archive spanning more than four decades.
- Promotional design experience, such as offers, in-store signage, outlet, or seasonal sale campaigns.
Nice To Haves
- Experience designing for a heritage or lifestyle brand.
- Experience in beauty, fashion, or apparel.
- Some motion graphics experience or time on photo and video shoot sets.
- Experience in beauty, fashion, apparel, retail, lifestyle, or promotional marketing.
Responsibilities
- Design assets across digital, print, email, social, and retail marketing for seasonal campaigns, product launches, and day-to-day content.
- Partner with the Senior Graphic Designer and Creative Content Director to translate campaign concepts into executions across channels.
- Serve as the team’s social creative specialist, creating social-first work suited to each platform while maintaining a consistent brand voice.
- Build and adapt layouts for email, web, print, and marketing materials using established design systems and templates.
- Support the evolution and maintenance of design systems, templates, and shared creative resources in Figma.
- Edit short-form video and motion content for social and marketing channels.
- Help prepare for photo and video shoots, including mood boards, selects, asset organization, and production support.
- Use AI tools to explore concepts, generate variations, and accelerate workflows in accordance with team guidelines and brand standards.
- Prepare production-ready files and ensure creative assets meet technical and quality requirements across platforms.
- Present work in team reviews, participate in creative critiques, and incorporate stakeholder feedback.
- Monitor emerging design, cultural, and technology trends and bring concrete ideas and references to the team.
- Understand and communicate how creative work translates into engagement, acquisition, and other measurable business results.
Benefits
- Medical plan options, including HDHP/HSA and PPO plans.
- Dental insurance.
- Vision insurance.
- Flexible spending accounts.
- Employer-provided life insurance equal to twice salary.
- Accidental death and disability insurance.
- Voluntary life insurance for the employee, spouse, and children.
- Short-term disability.
- Long-term disability.
- 401(k) with company match and immediate vesting subject to age and service requirements.
- Paid time off, up to three weeks in the first year, with the opportunity to earn more.
- Nine paid holidays per year.
- Paid bereavement leave.
- Voluntary Time Off.
- Financial, physical, and mental wellness resources.
- Employee Assistance Program with work/life support and no-cost unlimited telephonic counseling.
- Leadership development, skill development, and career advancement opportunities.
- Employee discount on Vera Bradley products.
- Bonus opportunity.
- Identity protection.
- Legal services.
- Pet insurance.
- Cell phone discount.
- Employee referral bonus.
- Annual birthday gift.
- DailyPay.
- Corporate fitness facility.
- Individual policies through Aflac.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
Education Level
No Education Listed
