Graphic Designer

SplitMetrics
•Remote

About The Position

SplitMetrics is looking for a Graphic Designer to join its Growth Services team. This is a fast-paced, high-impact agency role working directly with diverse international clients to shape the visual presence of apps and games across global app stores. The role calls for a technically strong visual designer with a marketing and conversion mindset, strong Figma workflows, and the ability to contribute to the broader design team. The designer will create app-store assets for iOS and Android, including screenshots, custom product pages (CPP), app icons, and promotional banners, as well as advertising creatives for platforms such as Meta and TikTok. They will work with ASO and user acquisition teams to translate marketing hypotheses and goals into visual stories designed to drive downloads. The role also includes improving team quality by sharing best practices, mentoring junior colleagues, establishing scalable design frameworks, and maintaining reusable design systems and component libraries in Figma. SplitMetrics describes itself as a remote-first global software company serving mobile-first businesses through products and services for Apple Ads, app store optimization, and mobile marketing. Its team collaborates across more than 20 countries.

Requirements

  • At least 4 years of proven visual or graphic design experience in an agency environment or a fast-growing digital or marketing team.
  • Strong command of composition, visual hierarchy, typography, layout balance, color theory, text, and visual effects.
  • Hands-on experience creating marketing assets.
  • Advanced proficiency in Figma or Sketch; Figma expertise should include auto-layouts, components, variants, and efficient workflows.
  • Proficiency with Adobe products for complex photo editing, key visual creation, and retouching.
  • A marketing and conversion mindset, including understanding how visual hierarchy directs attention and how hooks affect conversion rates.
  • Strong organization, ownership, proactivity, and ability to collaborate with and support colleagues.
  • Familiarity or hands-on experience with AI design tools for moodboarding, concepting, and asset generation.
  • English proficiency at B1 or above, with written and spoken communication skills for working with international teams.

Nice To Haves

  • Understanding of or experience creating app-store graphics.
  • Custom 2D illustration or basic 3D rendering skills.
  • Understanding of mobile app interface logic and how to identify visual hooks for marketing layouts.
  • Gaming industry experience, including the ability to create assets from scratch.

Responsibilities

  • Design app-store visual assets for iOS and Android apps, including screenshots, custom product pages, app icons, and promotional banners.
  • Create advertising banners and visual concepts for Meta, TikTok, and other platforms.
  • Collaborate with ASO and user acquisition teams to turn hypotheses and marketing goals into visual stories that drive downloads.
  • Share best practices, mentor junior team members, and help establish scalable design frameworks.
  • Maintain clean design systems and Figma component libraries so master files remain scalable and easy for the team to use.

Benefits

  • Vacation and public holidays according to the employee's country's regulations.
  • Additional annual paid time off.
  • Medical insurance or health care compensation.
  • Paid sick leave.
  • Access to online and offline conferences and mobile industry events.
  • Internal professional development courses.
  • Supportive, low-micromanagement management style.
  • Semi-annual performance reviews.
  • Career opportunities through an internal mobility program.
  • Corporate online events and offline team retreats.
  • Flexible working schedule.
  • Remote-first working environment.
  • Coworking cost coverage program.
  • Office hubs in key locations.
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