Marketing - Graphic Designer

Jam • Folsom, CA

2d

About The Position

As a Graphic Designer at Masse Point Digital, you will be responsible for conceptualizing, designing, and executing visual content across a wide range of marketing materials, ensuring brand consistency and visual appeal. This role requires a strong understanding of design principles, a keen eye for aesthetics, and the ability to translate marketing objectives into compelling visual solutions. The Graphic Designer will collaborate closely with the marketing team, sales, and other internal stakeholders to produce high-quality designs that effectively communicate our brand message and drive engagement. The role reports and takes direction from the Creative Director.

Requirements

• Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field.
• 3 years of proven professional experience as a Graphic Designer, preferably within a corporate marketing department or agency setting.
• Proficiency in Adobe Creative Suite: Adobe Photoshop (expert level), Adobe Illustrator (expert level), Adobe InDesign (strong proficiency).
• Experience with Adobe Acrobat Pro.
• Web Development Skills: Proven experience with frontend technologies, including HTML5, CSS3, and basic JavaScript, to bring static designs to life on the web.
• CMS & Web Platform Experience: Strong proficiency in building and managing websites using content management systems like WordPress, Webflow, or Shopify, including theme customization and responsive design optimization.
• Strong portfolio showcasing a diverse range of design work across digital and print mediums.
• Solid understanding of typography, color theory, layout, and visual hierarchy.
• Experience with branding, brand guidelines, and corporate identity.
• Excellent communication, interpersonal, and presentation skills.
• Ability to work independently as well as collaboratively in a team environment.
• Strong organizational skills and attention to detail.
• Ability to manage multiple projects and meet tight deadlines.

Nice To Haves

• Knowledge of other design software/tools (e.g., Figma, Sketch, Canva) is a plus.
• Experience with motion graphics or video editing (Adobe After Effects, Premiere Pro).
• Understanding of UI/UX principles and basic web design concepts.
• Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
• Familiarity with marketing automation platforms.
• Photography or videography skills.
• Experience in [specific industry of the company, e.g., B2B software, healthcare, financial services].

Responsibilities

• Design and produce a variety of marketing collateral, including but not limited to: Digital assets (website graphics, social media content, email templates, banner ads), Print materials (brochures, flyers, posters, datasheets, direct mail), Presentations (PowerPoint, Google Slides, Keynote), Event collateral (signage, booth graphics, invitations), Internal communications materials, Branded merchandise and apparel.
• Develop and maintain a consistent visual brand identity across all marketing channels.
• Ensure all designs adhere to brand guidelines, legal requirements, and accessibility standards.
• Prepare files for print and digital distribution, ensuring accuracy and optimal quality.
• Actively participate in brainstorming sessions and contribute creative ideas for marketing campaigns.
• Translate marketing briefs and business objectives into effective and innovative visual designs.
• Stay up-to-date with industry trends, design software, and best practices to continually enhance design quality and efficiency.
• Provide creative input and recommendations on visual strategy.
• Collaborate effectively with the marketing team (content writers, digital marketers, marketing managers) to ensure designs align with overall campaign goals.
• Work cross-functionally with sales, product, and other departments to understand their design needs and deliver appropriate solutions.
• Present design concepts and rationale to internal stakeholders, incorporating feedback constructively.
• Manage multiple projects simultaneously, prioritizing tasks to meet deadlines in a fast-paced environment.
• Organize and maintain a well-structured library of design assets, including images, fonts, logos, and templates.
• Ensure proper version control and accessibility of design files.

Benefits

• Comprehensive group benefits: Health, Dental, Vision, Life, Critical Illness, Short- and Long-Term Disability
• Wellness Incentive Program and Employee Assistance Program
• RRSP / 401(k) matching program
• Work-life balance matters: Flextime, summer hours, paid vacation, and personal time off
• A casual, fun, and collaborative work environment
• Lively social calendar—there’s always something for everyone
• Generous employee discounts on our products
• Ongoing learning and development opportunities
• The chance to work alongside a highly talented, high-performing team

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level