Graphic Design and Advertising Coordinator

Caesars Entertainment•Black Hawk, CO

About The Position

The Graphic Design and Advertising Coordinator coordinates the design, production, and distribution of advertising and promotional materials. The role also manages social media content, vendor relationships, brand standards, and property marketing initiatives to enhance brand awareness and guest engagement. Starting pay is $21.00.

Requirements

High school diploma or equivalent required.
Colorado Gaming License required.
Ability to sit and/or stand for extended periods, up to 8 hours per shift.
Ability to work in a noisy, busy, and fast-paced casino environment.
Availability to work flexible schedules, including evenings, weekends, and holidays, as operational needs require.

Nice To Haves

College coursework or degree preferred.
One to three years of experience in Marketing, Promotions, Special Events, or a related field preferred, but not required.

Responsibilities

Make design and layout decisions for property collateral, advertising, and direct marketing materials.
Coordinate production, purchasing, quality control, and strategic placement of Marketing Department communications and promotions on property.
Work with advertising, casino marketing, promotions, and sales managers to identify and address production needs.
Track and report monthly spending to the Director of Marketing.
Coordinate placement of marketing supplies on property.
Work with vendors to ensure quality and quality control.
Coordinate setup of on-property promotions collateral.
Operate property advertising systems.
Create, curate, and promote content on social networks as the primary point person.
Monitor social networks and respond as the brand’s voice.
Develop content marketing strategies and produce, edit, and distribute original content, articles, feature stories, and special content to grow audiences, awareness, engagement, and conversion across platforms.
Contribute to the editorial calendar, keeping content refreshed, accurate, and up to date; collaborate with PR, Entertainment, Gaming, Food and Beverage, and other teams on relevant article ideas, themes, and events.
Research effective social media campaigns and use findings to evolve strategy.
Audit and maintain standards and guidelines for brand tone, voice, and content curation mix.
Develop and present recommendations to increase ratings and review traffic through third-party sites such as Yelp, TripAdvisor, and Google.
Monitor digital trends across multicultural communities and social platforms.
Perform other duties and special assignments as needed.