Government Affairs Campaign Marketing Manager

US Tech Solutions • New York, NY

4d

About The Position

This role focuses on developing content and marketing materials to support government affairs campaign objectives, specifically aiming to improve the perception of client's ad practices among Key Opinion Formers (KOFs). The manager will be responsible for creating compelling content, ensuring adherence to legal and brand guidelines, and collaborating with internal teams and external agencies to package educational and advocacy materials for use by frontline teams.

Requirements

• Bachelor’s degree in marketing, Business or related field preferred, or equivalent work experience.
• Experience with developing government campaigns or writing experience for Govt affairs &/OR Public policies.
• 4+ years of Digital Marketing and/or Advertising experience.
• Excellent written communication skills.
• Experience developing marketing collateral.
• Experience managing cross-functional stakeholders.

Nice To Haves

• Knowledge of digital privacy trends, including regulations and policies, and changes in standards from prominent digital platforms (e.g. iOS, Android).
• Ability to develop and implement creative ideas; discipline to prioritize and manage competing projects within tight deadlines.
• Ability to work in a highly cross-functional environment and manage multiple collateral approvers seamlessly.

Responsibilities

• Develop content including blog posts, case studies, presentations, and thought leadership that support marketing objectives.
• Write and produce clear and compelling marketing materials that will resonate with KOFs.
• Liaise with team members and key internal stakeholders (primarily in GAPP, Legal, and Comms) to ensure that all materials adhere to the client’s legal and brand guidelines.
• Partner with pre-identified agency points-of-contact to package educational and advocacy content into templated formats that can be used by frontline GAPP teams.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level