Go-To-Market (GTM) Engineer – USA/CA

DPW • Amsterdam, NH

3d • Onsite

About The Position

We are accelerating our growth in the United States and Canada, and we are looking for someone to own the growth marketing strategy for that market. This is not a campaign execution role. You will build and run the growth engine behind DPW New York, using data, experimentation, automation and performance marketing to grow our audience, drive ticket revenue and generate commercial pipeline. You will be based in our Amsterdam office, working with overlap into US time zones, with occasional travel to the US.

Requirements

• Four or more years in growth, demand generation or performance marketing, ideally in B2B SaaS, technology, events, media or another high-growth setting.
• Hands-on experience with paid acquisition, including managing and scaling campaigns, and ownership of CAC and ROAS.
• Strong proficiency with HubSpot: segmentation, automation, lifecycle, attribution and reporting.
• Commercially minded, with a focus on pipeline and revenue.
• Entrepreneurial mindset, comfortable with ownership, ambiguity and speed.

Nice To Haves

• Experience acquiring B2B audiences in the US.
• Event marketing experience.
• ABM experience.
• Community-led growth experience.
• Experience with procurement and supply chain tech.
• Experience scaling a European brand in the US.

Responsibilities

• Own the US and Canada growth strategy, translating commercial targets into plans for audience growth, ticket sales and sponsorship pipeline.
• Manage paid acquisition across LinkedIn, Google, Meta and retargeting, with budget ownership against CAC, ROAS and revenue.
• Implement measurement across the full funnel, from first touch through to Closed Won, and the dashboards that make it visible.
• Utilize marketing automation and lifecycle journeys in HubSpot, n8n and similar tools, building repeatable growth processes rather than one-off campaigns.
• Develop and execute a structured experimentation roadmap across campaigns, landing pages and conversion journeys.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed