About The Position

Help grow a safer, cleaner, healthier future for everyone, every day. In this role, you will be supporting the AVIRE board in defining and implementing the organic and inorganic growth strategy. A comprehensive understanding of the local markets and competitive environment is fundamental to your success.

Requirements

  • Comprehensive understanding of the local markets and competitive environment
  • Ability to define and implement organic and inorganic growth strategy
  • Experience in strategic planning and long-term opportunity identification
  • Skills in evaluating new revenue streams and developing recommendations
  • Experience in leading and mentoring product management teams
  • Ability to define a customer-centric product vision and strategy
  • Knowledge of market trends, competitive landscape, and emerging technologies
  • Experience in understanding customer needs and leveraging data-driven insights
  • Collaboration skills with engineering, marketing, and sales teams
  • Experience in defining and tracking product performance KPIs
  • Experience in developing new ideas and acquisition targets for profitable growth
  • Ability to evaluate buy, brand, resell options for new technologies
  • Experience in researching potential acquisition targets and managing the process

Nice To Haves

  • Experience with digital business models
  • Experience attending industry events and serving on industry panels
  • Experience with strategic partnerships and organic investment

Responsibilities

  • Setting strategic direction for AVIRE, contributing to the organic growth strategy
  • Lead and mentor the strategic marketing team
  • Help lead the strategic planning process in conjunction with members of the board focusing on long-term 3–5-year opportunities and short-term paths to revenue growth.
  • Provide inputs to global strategy development based on understanding of local needs, the market and competitive environment.
  • Attend industry events, identify critical associations, and serve on industry panels to continue to advance our organization’s position as an industry expert.
  • Continue to evaluate new revenue streams utilizing existing markets and technologies such as digital business models through strategic partnerships and organic investment. Develop recommendations and present those recommendations to the management team and board.
  • Lead, mentor, and scale the product management team, fostering a culture of customer-centric innovation.
  • Define a customer-centric product vision and translate it into a clear, actionable strategy and multi-year roadmap.
  • Stay ahead of market trends, competitive landscape, and emerging technologies to guide product direction.
  • Establish processes for deeply understanding customer needs, pain points, and behaviours.
  • Leverage market research, customer feedback, and data-driven insights to inform product decisions.
  • Partner closely with engineering, marketing and sales to ensure product-market fit, seamless execution, and successful go-to-market launches.
  • Define and track KPIs for product performance (adoption, engagement, retention, revenue impact, NPS).
  • Hold the team accountable to results while learning and iterating quickly.
  • Proactively develops new ideas, plans and acquisition targets for profitable growth and strategic differentiation, such as adjacency opportunities, new markets and new offerings, based on precise analysis and market understanding.
  • Evaluate buy, brand, resell options for new technologies outside of manufacturing scope.
  • Complete initial research on potential acquisition targets and work with management on approach, strategic fit, timelines, and execution.
  • Initiate business development relationships with potential targets to ensure sufficient information is included in fit.
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