Global Partner Marketing Manager, Content & Demand

Everpure•Remote, California, CA

2d•$122,000 - $183,000•Remote

About The Position

As the Global Partner Marketing Manager, Content & Demand, you will serve as the engine behind Everpure’s global partner engagement, transforming upstream strategies into actionable playbooks and demand programs that drive ecosystem pipeline. In this builder role, you will bridge Product Marketing, Campaign, and Partner Program teams to equip our ecosystem with clear, outcome-focused GTM tracks and AI-powered enablement tools. You will lead our channel content infrastructure, giving partners the clarity, confidence, and competitive edge needed to win.

Requirements

Proven track record in B2B channel marketing, partner enablement, or content strategy within enterprise technology, including a portfolio of assets that successfully drove partner adoption and deal closure.
Practical understanding and enthusiasm for leveraging AI tools within sales and marketing workflows to optimize enablement and partner engagement.
Strong skill in translating complex product architectures and campaign goals into clear, high-converting GTM materials for global sales and partner audiences.
Demonstrated ability to align diverse cross-functional stakeholders—including product, campaign, and partner teams—around a unified strategy.
Ability to travel to various locations, including international destinations, to fulfill job responsibilities up to 50% of the time.

Responsibilities

Build and own Everpure’s partner playbook library, delivering campaign-aligned playbooks and demand programs that directly accelerate pipeline generation through and with partners.
Operationalize Everpure’s Partner AI strategy by identifying and scaling practical AI tools—such as intelligent prospecting and automated talk tracks—that give partners a tangible edge in customer conversations.
Architect targeted GTM marketing tracks aligned with core campaigns, ensuring ecosystem partners engage with high-impact, stage-appropriate content throughout their journey.
Collaborate closely with product marketing, campaign leads, and partner program managers to translate complex product narratives into scalable, field-ready channel assets.
Monitor playbook adoption, content engagement metrics, and partner-influenced pipeline to continuously optimize the content engine and demonstrate clear business returns.