Global Marketing & Partnership Director

Dealmoon GroupVancouver, BC

About The Position

Dealmoon is seeking a visionary, results-oriented Global Marketing & Partnership Director to spearhead our global brand collaboration and merchant network strategy. In this pivotal role, you will drive business growth by establishing high-value partnerships with top-tier global retailers, luxury fashion houses, beauty conglomerates, and cross-border e-commerce platforms. You will lead a high-performing team to design and execute end-to-end integrated marketing campaigns, secure exclusive deals, and maximize ROI for our partners, ultimately fueling Dealmoon’s revenue and expanding our global footprint.

Requirements

  • 5+ years of experience in digital marketing, strategic business development, or affiliate marketing.
  • Prior experience at a major e-commerce platform, cross-border agency, or premier publisher (e.g., Rakuten, Honey, RetailMeNot) is highly preferred.
  • A proven track record and an established network of direct contacts among global retailers, premium beauty/fashion brands, or major digital agencies.
  • Deep understanding of the affiliate marketing ecosystem and proficiency with major affiliate networks (e.g., Rakuten Advertising, Impact, CJ Affiliate, Awin).
  • Exceptional insight into the consumer psychology, shopping habits, and media consumption of the global Chinese/Asian diaspora, with a strong grasp of social commerce trends.
  • Native fluency in Mandarin Chinese and professional fluency in English are required for effective cross-border communication and executive-level negotiations.
  • Highly data-driven with strong commercial acumen.
  • Proven ability to thrive under pressure and drive results during high-intensity Q4 peak shopping seasons.

Responsibilities

  • Initiate, negotiate, and maintain direct relationships with top-tier global brands and luxury retailers (e.g., Estée Lauder, Lancôme, SSENSE, Sephora, Nordstrom).
  • Secure high-value, exclusive offers and competitive commission structures for Dealmoon’s audience, particularly during peak shopping seasons (Double 11, Black Friday, Cyber Monday, and Anniversary sales).
  • Develop and execute customized, omni-channel marketing solutions for key accounts, leveraging Dealmoon’s ecosystem (App features, push notifications, social media, WeChat public accounts, and KOL/Influencer network).
  • Monitor, analyze, and optimize campaign performance metrics (including CTR, Conversion Rate, GMV, and ROI) to consistently deliver business growth for merchants and maximize Dealmoon's revenue.
  • Act as a strategic consultant to help Western brands successfully penetrate and monetize the global Chinese/Asian consumer market.
  • Facilitate the international expansion of emerging Asian brands seeking to enter the North American and European markets via Dealmoon’s platform.
  • Manage, mentor, and scale a high-performing global Business Development and Marketing team across different time zones.
  • Collaborate closely with internal Product, Editorial, Content, and Data Analytics teams to ensure seamless campaign execution and alignment on global business objectives.
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