Global GTM Business Architect - Microsoft Fabric
About The Position
The Global GTM Business Architect for Microsoft Fabric is part of the AI and Data Platform Go-To-Market team and helps define and scale Microsoft’s go-to-market strategy for Fabric, its unified data platform. The role focuses on accelerating adoption across Microsoft’s commercial ecosystem, positioning Fabric IQ as a governed semantic intelligence layer for enterprise AI, Real-Time Intelligence as an engine for event-driven and streaming analytics, and BI as a decision surface for business users. The position architects business strategy, go-to-market approaches, and customer engagement models to enable scalable, governed Fabric adoption. It owns revenue accountability and adoption-related metrics for the workloads in scope, develops sales programs, and works with Marketing, Engineering, product, sales, partner, and field teams to address customer needs and inform product strategy. The role also advises strategic customers, enables global sales teams and partners, and represents Microsoft in executive briefings, industry forums, and customer workshops.
Requirements
- Bachelor's degree in Business Administration, Marketing, Finance, Engineering, or a related field and 4+ years of experience in business consulting, sales, sales operations, IT, account management, business development, marketing, IT field sales, or a related field, or equivalent experience.
- 3+ years of experience in near-term strategy (1–2 years out), management consulting, or finance.
Nice To Haves
- Bachelor's degree in Business, Finance, Economics, Computer Science, or a related field and 6+ years of experience in marketing, strategy, sales, program management, project management, business planning, consulting, finance, economics, and/or partner organization experience, or equivalent experience.
Responsibilities
- Design and launch data-led sales programs with Microsoft partners to grow Fabric market share across Fabric IQ, Real-Time Intelligence, and BI for enterprises, digital natives, and ISVs.
- Coach global sales teams and managers to execute Fabric opportunities across the IQ, Real-Time Intelligence, and BI workloads.
- Coordinate data and AI strategies across sales, partners, marketing, and engineering, connecting real-time ingestion, the semantic layer, and BI-led decision making.
- Translate technical capabilities and reference architectures—including knowledge graphs and ontologies, eventstreams and Eventhouse/KQL, semantic models, and Power BI—into business-aligned solution frameworks.
- Partner with engineering and product teams to shape roadmap priorities based on customer and field feedback.
- Develop scalable sales plays, reference architectures, and enablement content for Fabric workloads to support field teams and partners.
- Advise strategic customers on envisioning and implementing Fabric solutions that deliver measurable outcomes, including governed semantic layers, real-time analytics, and self-service BI.
- Collaborate with Cloud Solution Architects, Global Black Belts, and Industry Specialists to land Fabric in industry-specific scenarios.
- Represent Microsoft in executive briefings, industry forums, and customer workshops as a thought leader on modern data platforms and enterprise semantic intelligence.
- Contribute internal and external content about governed, AI-ready data, Fabric IQ, Real-Time Intelligence, and BI.
- Own revenue accountability and KPIs related to Fabric adoption, consumption, and customer success across the workloads in scope.
- Capture and synthesize customer, field, and partner insights to improve business strategy and product roadmaps.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Mid Level
