Global Email Marketing Specialist

IDEXX•Westbrook, ME

10d•$90,000 - $110,000•Hybrid

About The Position

The Digital Marketing Operations Team at IDEXX seeks a curious, capable, and detail-oriented global digital marketing specialist to help bring our digital campaigns to life for our worldwide audience of veterinary customers. As one of our Global Email Marketing Specialists, you will be a key contributor to an innovative and entrepreneurial team in the Digital Marketing department at IDEXX. You will collaborate extensively with your peers in digital marketing to build digital marketing campaign assets, including emails, forms and landing pages.

Requirements

4+ years of digital marketing experience in platforms like Salesforce Marketing Cloud and ideally MailChimp, Pardot or FormTitan.
Experience with email marketing best practices.
Ability to prioritize in a fast-moving team and seek support on projects when relevant.
Ability to gain confidence and trust in others through honesty, integrity, and authenticity.

Nice To Haves

Experience working with multilingual digital assets.
Experience working as part of a global organization.
An understanding of the digital content creative process.
An understanding of digital marketing customer acquisition strategy.

Responsibilities

Provide implementation of optimized email campaigns using templated assets within our demand generation platforms, including audience segmentation and email deployment.
Build simple email journeys for multiple countries, and in multiple languages, under guidance of the Senior Email Specialist and the Email Production Lead.
Support the build of campaigns, forms and automations using Salesforce Marketing Cloud and Pardot.
Manage your projects in an organized and timely manner.
Communicate effectively with colleagues and work in a collaborative hybrid environment.
Contribute to Quality Assurance tasks.