Global Brand Manager - BEYOND by Valvoline(tm)

Valvoline•Cincinnati, OH

27d•Hybrid

About The Position

Valvoline Global Operations, founded in 1866, is a pioneer in the automotive and industrial solutions industry, introducing the world's first branded motor oil. As an affiliate of Aramco, we are driven by innovation and committed to creating sustainable solutions. We have a global presence and develop future-ready products and provide best-in-class services. Our corporate values are Care, Integrity, Passion, Unity, and Excellence. We are united in our commitment to treating everyone with care, acting with integrity, striving for excellence, delivering with passion, and collaborating as one unified team. Joining Valvoline Global means becoming part of a culture that celebrates creativity, innovation, and excellence. Our new Global Headquarters in downtown Cincinnati will open in spring 2027, and we are expanding our team. Starting in the first half of 2027, the new global standard will be four days per week in the office, with Fridays being optional. This position offers relocation assistance to Cincinnati, OH.

Requirements

Bachelor's Degree in Marketing, Business, or related field
Minimum 5+ years of experience in brand management, product marketing, product management, B2B marketing, or commercial strategy.
Ability to create business momentum through leadership, collaboration, and influence.
Outstanding written, verbal, and presentations skills.
Expertise in product marketing, portfolio strategy, and P&L responsibility with a background in CPG, B2B tech marketing, or start-ups.
An ability to translate insights and technical features into differentiated value propositions.
Expertise across the full product life cycle with experience in idea generation, positioning, pricing, product launches, and lifecycle management.
Strong analytical abilities and able to find insights in numbers and solutions with incomplete / minimal data.
Humility, hunger, emotional intelligence, and comfort in fast-moving emerging markets.

Nice To Haves

MBA preferred or other relevant degrees
Experience in managing technically complex products, new product launches, integrated marketing programs, and cross-functional commercialization.
And/or a background in data centers, IT infrastructure, enterprise technology, AI infrastructure, thermal management, or related B2B technology markets.

Responsibilities

Build Global Brand Strategy and Governance: Define how BEYOND by Valvoline™ wins globally. Set the brand strategy, architecture, positioning, messaging standards, and value proposition discipline that create a consistent, credible, and differentiated presence across regions, partners, channels, and customer touchpoints.
Generate Demand and Drive Commercial Performance: Build campaigns, customer journeys, content, events, and sales tools that create awareness, generate qualified demand, advance opportunities, and support sales in closing deals. Track performance, learn fast, and shift investment toward the highest-impact actions.
Shape Portfolio, Positioning, and Launch Strategy: Own portfolio positioning, pricing support, launch readiness, competitive intelligence, lifecycle priorities, and claims development. Convert customer, partner, and R&D input into innovation priorities, proof points, and clear reasons to choose Valvoline.
Own P&L Discipline and Marketing Budgeting: Partner with commercial leaders to develop budgets, monitor spend, assess revenue and margin performance, & support forecasting. Recommend investment trade-offs that improve growth, profitability, and return on marketing investments.
Activate Regional, Partner, and Customer Marketing: Equip regional teams, strategic partners, customers, OEMs, and system integrators with the narratives, tools, programs, case studies, and co-marketing plans needed to open doors, strengthen credibility, and accelerate commercial momentum.