Global Accessories Vehicle Personalization Program Manager (VPPM)

General Motors • Warren, MI

10d • Hybrid

About The Position

The Global Accessories Vehicle Personalization Program Manager (VPPM) plays a central role in defining and delivering accessory strategies for assigned vehicle programs, from early concept development through execution. This role connects market needs, regional input, financial business cases, and cross-functional execution to build profitable and compelling accessory portfolios. The VPPM ensures that accessory content supports vehicle program timing, customer value, and portfolio performance while partnering closely with Engineering, Design, Marketing, Finance, and Program Teams across the organization.

Requirements

• Bachelor’s degree in engineering, Business, Marketing, Supply Chain, or a related field.
• Minimum five years of experience across automotive or related business functions such as planning, engineering, purchasing, design, program management, or product development.
• Strong business sense and demonstrated ability to evaluate financial performance, trade-offs, and return on investment.
• Experience leading cross-functional workstreams and making decisions in a matrixed environment.
• Strong oral and written communication skills, with the ability to align regional and global stakeholders.
• Ability to prioritize multiple assignments, manage competing deadlines, and operate effectively in a fast-paced environment.
• High level of self-motivation, sound judgment, and problem-solving ability.
• This position requires the legal ability to operate a motor vehicle daily.

Nice To Haves

• Master’s degree.
• Experience in program management, accessory product development, planning, marketing, finance, aftersales, or vehicle personalization strategy.
• Familiarity with business case development, portfolio planning, and cross-functional product execution processes.
• Experience working across global regions and matrixed organizations.

Responsibilities

• Lead the creation, planning, and development of accessory portfolios through all phases of the development process, with a focus on profitable growth, contribution margin, and return on investment.
• Define portfolio direction for assigned programs by integrating customer needs, market requirements, and regional inputs into clear recommendations and executable plans.
• Lead the Accessory Program Execution Team and create alignment across partners on scope, priorities, timing, risks, and investment trade-offs.
• Develop, manage, and refine business cases for individual accessory initiatives and broader portfolio decisions to support prioritization and financial performance.
• Partner with Program Teams, Marketing, and other stakeholders to translate strategy into product program content and launch-ready execution plans.
• Work with Engineering and Design to evaluate technical feasibility, vehicle enablers, development complexity, feature content, cost, and timing implications for proposed accessories.
• Maintain accurate accessory content for supported programs and identify opportunities to reuse components or bills of material where it creates value and efficiency.
• Support capital and investment planning tied to accessory portfolio execution, including vendor tooling capital considerations where applicable.
• Lead timeline development activities and help ensure portfolio readiness through strong risk visibility, cross-functional coordination, and discipline follow-through.
• Help improve VPPM processes, tools, and team operating cadence in support of stronger portfolio planning and execution across the Accessories organization.

Benefits

• From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions. Learn how GM supports a rewarding career that rewards you personally by visiting Total Rewards resources.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level