General Store Manager

Vera Bradley•Sunbury, OH

3d•$55,900 - $76,900

About The Position

The General Store Manager owns and oversees all aspects of a Vera Bradley store, with responsibility for exceeding sales goals, delivering exceptional customer experiences, and maintaining operational excellence and brand standards. The manager serves as a brand ambassador and leads a high-performing team through recruiting, hiring, training, coaching, performance feedback, and development. The role uses sales reporting and trends to make business decisions, achieve financial and KPI goals, and manage payroll budgets and controllable expenses. The manager oversees store processes, inventory, visual merchandising, scheduling, payroll, human resources, health and safety, and store security. They maintain a clean, organized, inviting environment, communicate the Vera Bradley brand and philosophy to associates and customers, coordinate with the home office on outlet-specific policies and procedures, and take a leadership role in the community. Occasional overnight travel may be required for company business.

Requirements

At least 2 years of management experience, or proven Vera Bradley management ability.
High school graduate or equivalent.
At least 18 years of age.
Exceptional sales skills and the ability to lead, motivate, and promote a team environment.
Strong organizational skills and attention to detail.
Strong PC skills, including use of Microsoft Office software.
Excellent interpersonal, written, and verbal communication skills.
Proactive and adaptable, with the ability to work under pressure and meet deadlines in a fast-paced environment.
Polite and professional; strong team player.
Availability to work a flexible schedule, including nights and weekends.
Ability to perform frequent bending, stooping, and reaching, and constant walking and standing.
Strong sensory skills, including good eyesight, good hearing, and dexterity.
Ability to consistently lift 10–35 lbs and occasionally lift up to 55 lbs, and to push or pull more than 55 lbs.
For locations with company-owned vehicles only: valid driver’s license, good motor vehicle record, and at least 21 years of age.

Nice To Haves

Bachelor’s degree in Marketing, Business, Retail Management, or a related field.
Prior retail experience.
Experience in specialty retail or outlet stores.
Experience with a retail POS system.

Responsibilities

Lead by example on the sales floor, deliver exceptional sales performance, analyze sales trends and reporting, and implement plans to meet financial and KPI goals.
Recruit, hire, train, motivate, develop, and retain a qualified, high-performing team.
Provide real-time coaching, ongoing performance feedback, individual development plans, and annual performance reviews; promote associate engagement and celebrate team performance.
Maintain the payroll budget and manage controllable expenses to maximize profitability.
Uphold Vera Bradley brand standards and communicate the brand’s aesthetic, philosophy, and lifestyle to associates and customers.
Maintain exceptional visual merchandising and provide a clean, organized, and inviting store environment.
Oversee daily, weekly, and monthly processes to ensure operational integrity.
Monitor onsite and offsite inventory to maintain an ideal balance of top-selling items in the store and maximize sales opportunities.
Manage human resource tasks, including recruiting, onboarding, I-9 compliance, performance management, payroll, scheduling, health and safety, and store security.
Act as a liaison to the home office regarding policies and procedures specific to outlet stores.
Maintain a leadership role in the community.
Work evenings, weekends, and holidays as needed to support store opening, closing, and peak business needs.

Benefits

Medical plan options, including HDHP/HSA and PPO plans.
Dental and vision coverage.
Flexible spending accounts.
Employer-provided life insurance equal to 2 times salary.
Accidental death and disability insurance and voluntary life insurance for employees and eligible family members.
Short-term and long-term disability.
401(k) with company match and immediate vesting, subject to age and service requirements.
Up to 3 weeks of paid time off in the first year, with the opportunity to earn more.
9 paid holidays per year.
Paid bereavement leave.
Voluntary time off to serve the community.
Access to financial, physical, and mental wellness experts.
Employee Assistance Program, including no-cost unlimited telephonic counseling.
Leadership development, skill development, and career advancement opportunities.
Employee discount on Vera Bradley products.
Bonus opportunity.
Identity protection, legal services, pet insurance, cell phone discount, employee referral bonus, annual birthday gift, DailyPay, corporate fitness facility, and individual policies through Aflac.