General Manager

JETSET Pilates•San Francisco, CA

About The Position

JETSET Pilates is hiring a Founding General Manager to help launch a new studio and establish its operations. The role partners closely with ownership to recruit and develop the team, build community excitement, prepare operational systems, and lead a successful studio opening. After launch, the General Manager leads day-to-day studio operations, membership growth, team development, and the client experience. General Managers are expected to complete the JETSET Instructor Training Academy Program, teach an average of 6–8 classes per week, and maintain an active in-studio presence during at least 25 class times per week. Following a successful launch, the role may expand to support additional studio openings and multi-unit growth.

Requirements

At least 3 years of operations or general management experience.
Proven ability to build and lead high-performing teams.
Entrepreneurial self-starter who takes initiative, solves problems proactively, and can work where processes are still being developed.
Strong sales instincts and experience driving revenue targets and coaching others to achieve them.
Analytical skills, including building reports, interpreting data, and making metrics-backed decisions.
Strong organizational skills and ability to manage competing priorities while maintaining momentum and attention to detail.
Outstanding communication and interpersonal skills, with the ability to make clients and team members feel valued.
Ability to travel for a 5-day Instructor training at a Regional Training & Support Center.
Ability to stand and move throughout the studio for extended periods.
Ability to lift up to 30 pounds.
Flexible availability, including mornings, evenings, weekends, and holidays as business needs require.
Ability to complete the JETSET Instructor Training Academy Program.

Nice To Haves

Operations or general management experience in boutique fitness, hospitality, or a luxury membership-model consumer service environment.
Experience leading teams across multiple locations or in a pre-opening context.
Hands-on experience in fitness instruction or coaching.
Passion for community building and understanding of the local wellness, fitness, and hospitality community.

Responsibilities

Execute local grassroots marketing initiatives before opening and build relationships with local businesses, influencers, and community partners.
Generate community awareness and excitement, manage a pipeline of prospective founding members, and support local social media initiatives.
Coordinate community events and pre-sale activations.
Recruit, hire, onboard, and develop the founding Instructor and Studio Lead team before opening.
Lead onboarding and operational training, foster accountability, collaboration, and hospitality, and conduct coaching conversations and performance check-ins.
Partner with ownership on launch readiness and establish operational processes, studio workflows, schedules, staffing plans, and standards.
Ensure opening-day execution and coordinate vendor readiness, equipment setup, and operational logistics.
Drive founding membership sales, execute pre-sale and launch campaigns, and coach the team on consultative sales techniques.
Monitor pre-sale conversion metrics, founding membership goals, and launch-readiness KPIs.
Provide ownership with regular updates on launch readiness and business performance.
Identify opportunities to improve systems and processes and support future studio openings as the brand grows.
Teach an average of 6–8 classes per week and maintain an active in-studio presence during at least 25 class times per week.

Benefits

Complimentary or discounted JETSET Pilates classes.
Paid time off (PTO).
Professional development opportunities.
Performance bonuses, health insurance, retirement plans, and other perks may be offered depending on the studio location.

Stand Out From the Crowd

Upload your resume and get instant feedback on how well it matches this job.

Upload and Match Resume