General Manager

Alloy Wheel OPCO LLC•Hollywood, FL

19h

About The Position

Alloy Wheel Repair Specialists (AWRS), the industry leader in wheel repair and reconditioning, is seeking an experienced General Manager to lead our Florida operation. This role is responsible for the overall performance of the market—driving growth, overseeing daily operations, and fostering a strong, positive culture. It is ideal for a hands-on leader who thrives in a fast-paced environment, is passionate about operational excellence, and excels at building high-performing teams and strong customer relationships.

Requirements

Proven leadership experience in operations, manufacturing, automotive services, logistics, or a similar environment
Experience managing budgets, KPIs, and team performance
Strong communication, problem-solving, and organizational skills
Ability to lead and motivate a diverse team
Strong commitment to safety, quality, and exceptional customer service

Responsibilities

Oversee all day-to-day functions including sales, customer service, marketing, production, mobile operations, HR, and financial administration
Drive operational excellence through effective planning, workflow management, and KPI tracking
Ensure revenue and profitability goals are achieved through sound decision-making and strategic execution
Build, mentor, and lead a high-performing team aligned with AWRS values
Provide coaching, training, and performance feedback to managers, technicians, and support staff
Foster a positive, professional, and customer-focused work environment
Develop and manage local business plans, budgets, and MBOs
Allocate resources effectively and adjust strategies to meet market needs
Partner with corporate teams (procurement, production, marketing, technical services) to ensure alignment with company initiatives
Maintain strong relationships with customers, vendors, and regulatory partners
Represent the AWRS brand with professionalism, integrity, and exceptional service
Support local marketing initiatives and customer retention efforts
Uphold company quality standards and operational procedures
Ensure compliance with OSHA, EPA, and all federal, state, and local regulations
Implement and enforce safety protocols and equipment maintenance programs
Oversee branch operations and ensure alignment with corporate strategy
Identify opportunities for continuous improvement and process optimization
Support onboarding and ongoing training of staff
Maintain equipment, facility, and fleet readiness to minimize downtime