General Manager Premium Personal Training Studio up to 130,000.00

Just Fitness Staffing•Saddle River, NJ

7d•$130,000 - $130,000•Onsite

About The Position

Alloy Personal Training is seeking an accomplished General Manager to lead a premium personal training studio serving the North Bergen County market. This is an exceptional opportunity for a proven General Manager, Studio Manager, Membership Sales Manager, Fitness Director, Club Manager, or Personal Training Manager who thrives in membership growth, consultative sales, member retention, operational leadership, team development, and community engagement. The General Manager will be responsible for adding and retaining members, increasing recurring revenue, strengthening local partnerships, developing the team, and driving studio performance. Located in one of Northern New Jersey’s most desirable markets, this Alloy studio will serve a relationship-driven North Bergen County community that values premium service, personalized attention, measurable results, and long-term wellness. This is not simply another studio management position. It is an opportunity to take ownership of business performance, expand membership, elevate the member experience, and build lasting relationships within one of New Jersey’s most attractive health, wellness, and professional markets. The General Manager will lead membership acquisition, member retention, revenue growth, community outreach, team accountability, daily operations, and the delivery of an exceptional member experience. You’ll partner directly with ownership to identify opportunities, strengthen execution, and create a clear path toward sustainable membership and revenue growth. This is primarily a sales, leadership, and studio operations position. The General Manager may occasionally coach or support sessions when needed, but the primary responsibility is growing and leading the business—not carrying a full coaching schedule. The right leader will be visible, hands-on, commercially minded, and willing to do what growth requires: make calls, follow up with leads, conduct consultations, ask for referrals, create local partnerships, attend community events, solve operational issues, develop the team, and maintain consistent accountability around results. You will evaluate the member journey, lead pipeline, sales process, retention practices, staffing structure, community visibility, and daily execution. You will then work directly with ownership to strengthen performance across every area of the business. Success in this role means creating consistent momentum: More qualified leads, More booked consultations, Stronger conversion, More active members, Higher retention, Increased recurring revenue, A highly accountable team, An exceptional member experience, Greater visibility throughout the North Bergen County market.

Requirements

3–5+ years of boutique fitness, fitness, health club, wellness, hospitality, or membership-based leadership experience
Proven success in membership sales, consultative selling, business development, or revenue growth
Experience leading coaches, trainers, sales teams, or customer-facing employees
Strong understanding of lead management, conversion, retention, and recurring-revenue businesses
Confident conducting consultations and closing premium memberships
Comfortable holding a team accountable to measurable performance expectations
Excellent communication, leadership, organizational, and relationship-building skills
Comfortable managing staffing, scheduling, payroll, and daily operations
Motivated by both financial opportunity and meaningful business impact
Available for occasional mornings, evenings, and weekends based on business needs
Passionate about changing lives through health and fitness
Understanding the expectations of a premium North Bergen County clientele: personal attention, polished communication, responsiveness, professionalism, discretion, consistency, and exceptional service.

Nice To Haves

Candidates from Orangetheory Fitness, F45 Training, Burn Boot Camp, Xponential Fitness, Barry’s, BODY20, BFT, The Exercise Coach, D1 Training, MADabolic, CrossFit, Solidcore, Equinox, Life Time, or another premium fitness, wellness, hospitality, or membership-based business
Leadership experience in luxury hospitality, country clubs, membership sales, wellness, medical aesthetics, retail management, customer experience, or other high-end service environments

Responsibilities

Membership acquisition and retention
Recurring revenue growth
Community outreach and networking
Studio operations
Team leadership and accountability
Local marketing initiatives
Business development
KPI and financial performance tracking and improvement
Member experience management
Ownership partnership
Driving consultations, appointment setting, membership sales, and close ratios
Building and executing a consistent daily lead-follow-up process
Increasing active membership through sales, referrals, partnerships, and local outreach
Developing retention strategies that strengthen engagement and maximize lifetime member value
Creating relationships with local businesses, healthcare professionals, community organizations, and referral partners
Leading weekly sales meetings, team meetings, and performance-development sessions
Coaching the team to consistent standards in sales, service, follow-up, and member experience
Managing staffing, scheduling, payroll, and daily studio operations
Delivering premium consultations using Alloy’s proven assessment and sales process
Maintaining an exceptional member experience and positive studio culture
Partnering directly with ownership on revenue growth, operating priorities, staffing, and long-term strategy
Leading by example while creating a disciplined, high-performance, team-first culture
Following and executing Alloy’s operating system before introducing changes
Taking genuine ownership of membership growth, revenue, retention, and overall studio performance