General Manager

Holiday Inn Express-Broadway @ the Beach•Myrtle Beach, SC
•Onsite

About The Position

The General Manager is responsible for the overall management and success of the hotel. This onsite role requires substantial presence at the property to oversee hotel operations, lead the team, manage financial performance, guide strategic direction, and ensure an exceptional guest experience. The GM ensures compliance with applicable brand standards, operational requirements, quality assurance programs, and guest service expectations. The role oversees all hotel departments and daily operations; develops operating policies and procedures; manages budgets and financial performance; and works with sales and marketing to improve occupancy, average daily rate, and revenue. The GM recruits, schedules, trains, coaches, and evaluates employees, while maintaining training and personnel records and ensuring compliance with company policies and employment laws. The General Manager monitors guest feedback, resolves complaints, maintains property standards, and collaborates with ownership and senior management on strategic planning, business development, and capital improvements. The position also manages brand inspections, audits, risk controls, and property compliance. Flexible hours, including weekends and holidays, and on-call availability for emergencies are required. The work may involve extended periods of standing and walking, frequent interaction with guests and staff, and handling challenging situations under pressure.

Requirements

  • Bachelor’s degree in hospitality management, business administration, or a related field; equivalent experience may be considered.
  • Proven experience in hotel management or a similar leadership role, with a strong background in operations, financial management, and guest services.
  • Exceptional leadership and team-management skills, including the ability to motivate and inspire a diverse team.
  • Strong financial acumen and experience in budgeting, forecasting, and financial analysis.
  • Excellent communication and interpersonal skills, with a focus on guest service.
  • Strategic thinking and problem-solving abilities, including the ability to manage multiple priorities in a fast-paced environment.
  • Proficiency in hotel management software, financial reporting systems, and Microsoft Office Suite.
  • Ability to work flexible hours, including weekends and holidays, and be available on call for emergencies.
  • Ability to stand and walk for extended periods, interact with guests and staff, and handle challenging situations professionally.

Responsibilities

  • Oversee daily hotel operations and ensure all departments meet or exceed brand, quality, cleanliness, service, and operational standards.
  • Develop and implement operational policies and procedures and monitor adherence across hotel functions.
  • Conduct operational inspections and brand-readiness reviews; resolve operational issues and coordinate corrective action plans with department heads.
  • Develop and manage the hotel budget, monitor revenue, expenses, profitability, financial reports, and budget variances, and implement strategies to improve results.
  • Work with sales and marketing to increase occupancy, average daily rate, and overall revenue.
  • Lead, supervise, train, and mentor the hotel management team and staff.
  • Oversee recruitment, interviewing, hiring, onboarding, scheduling, and staffing levels in alignment with business needs and labor budgets.
  • Ensure timely completion of employee training and maintain training-compliance records.
  • Hold employees and department leaders accountable for brand standards, service, performance, attendance, professionalism, and company policies.
  • Conduct performance evaluations and provide coaching, feedback, counseling, and development plans; administer and document corrective action consistently.
  • Foster an inclusive, respectful, collaborative work environment and promote employee engagement, retention, and morale.
  • Ensure guest interactions meet service expectations and brand standards; monitor guest feedback and address complaints promptly.
  • Ensure guest rooms, public areas, and amenities are clean, maintained, and meet guest expectations.
  • Work with ownership and senior management to develop and execute the hotel’s strategic plan.
  • Identify business opportunities, partnerships, special events, and other revenue-generating initiatives; monitor industry trends and market conditions.
  • Oversee capital improvement projects and property upgrades to ensure timely completion, budget compliance, and required standards.
  • Maintain compliance with franchise agreements, brand standards, quality audits, reporting requirements, company policies, employee handbook standards, wage and hour regulations, and employment laws.
  • Prepare for and manage brand inspections, audits, and property evaluations, and resolve identified deficiencies.
  • Maintain accurate and confidential employee records related to scheduling, attendance, training, discipline, and performance.
  • Inspect the property to identify risks, maintenance issues, and safety concerns.
  • Partner with Human Resources and ownership on employee relations, workplace investigations, policy interpretation, and compliance matters.
  • Perform other duties as assigned to meet the needs of the property.

Benefits

  • Competitive salary and performance-based bonuses.
  • Paid time off and holiday pay.
  • Reimbursement for health coverage.
  • Bonus program.
  • Employee discounts on hotel stays and services.
  • Opportunities for career advancement and professional development.
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