General Manager - Spain

Artlist•Seattle, WA

About The Position

Artlist is expanding internationally and establishing a local presence in key markets. The General Manager for Spain will be Artlist’s first senior leader on the ground in the country, owning the local business and building relationships with companies to develop long-term partnerships. This entrepreneurial role offers ownership of how Artlist grows in Spain. The role includes responsibility for the Spanish business’s strategy, revenue, and targets; defining and executing a locally adapted go-to-market plan; developing relationships and enterprise deals; and building partnerships that encourage broad adoption of Artlist’s solutions. The General Manager will identify ecosystem partners, represent Artlist in Spain, share market insights with headquarters, and build and lead a local team as the business grows.

Requirements

  • 10+ years of experience in B2B sales, ideally in SaaS, technology, creative, media, or an advertising agency.
  • Proven experience building or scaling a business in a new market as a Country Manager, General Manager, or in a similar role.
  • A strong existing network among senior decision-makers, such as CMOs and CEOs, in Spain.
  • A track record of closing and growing enterprise deals and building long-term client relationships.
  • An entrepreneurial, hands-on approach, with comfort starting from zero and working independently.
  • Excellent communication and presentation skills.
  • Fluency in Spanish and English.
  • Experience working with a global headquarters across time zones and cultures.

Nice To Haves

  • Familiarity with generative AI tools and the creative content space.
  • Experience in advertising, agencies, or production.
  • Experience building and managing a local team.

Responsibilities

  • Own the business in Spain, including strategy, revenue, and targets.
  • Define and execute a local go-to-market plan adapted to the market’s needs and culture.
  • Build relationships with local businesses, from mid-size companies to large enterprises, and lead key deals end to end.
  • Develop long-term partnerships that drive deep adoption of Artlist’s solutions across client teams.
  • Identify strategic partners in the local ecosystem, such as agencies, resellers, and industry bodies.
  • Represent Artlist in Spain at industry events, in the media, and in the local creative and business community.
  • Share market insights with headquarters to inform product, pricing, and marketing decisions.
  • Build and lead a local team as the business grows.
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