Franchisee Success Manager, Paid Media

Threshold Brands

2d•$75,000 - $85,000•Remote

About The Position

Threshold Brands supports hundreds of franchise owners across multiple home service brands, and our Paid Media team helps them grow through digital marketing. We're hiring the person in front of the franchisee: someone who runs great performance meetings, explains what the numbers mean for their business, and becomes the advisor they trust with their marketing dollars. Campaign setup, optimization, and budgets are handled by the paid media team, so your focus stays on the owners.

Requirements

4+ years in client-facing account management or client success.
2+ years hands-on with Google Ads and Meta Ads.
Strong presenter, comfortable leading recurring client meetings and fielding questions on the spot.
Proficient with Google Sheets, Excel, Looker Studio, or similar.
Experience using AI tools to work faster and smarter.
A track record of juggling multiple client relationships and keeping them all healthy through the ups and downs of performance.

Nice To Haves

Franchise or multi-location experience.
Local lead generation background.
Familiarity with GA4, Google Business Profile, and call tracking platforms.
Home services industry knowledge.

Responsibilities

Own a portfolio of franchise accounts.
Serve as the main point of contact for your franchise owners.
Run recurring performance review meetings with owners, walking them through campaign performance, answering questions, catching issues, and providing recommendations.
Turn data from Google Ads, Meta Ads, and Local Services Ads into plain-English recommendations, explaining KPIs like cost per lead, conversion rate, ROAS, and impression share without jargon.
Build charts, dashboards, and summaries that make performance obvious at a glance.
Handle conversations about performance dips, staying honest and focused on solutions.
Set clear expectations and build franchisee confidence in the program.
Pass franchisee feedback to the paid media team and follow up until it's handled.