Franchise Development Manager

Edible Arrangements, LLC•Atlanta, GA
•Hybrid

About The Position

Franchise Development Manager Edible Brands® was launched in 2022 to bring together powerful, purpose-led brands under one unified purpose: to enrich everyday life through celebration, nourishment, and wellness. Today, Edible Brands powers three bold and growing concepts across 700+ locations worldwide. Our portfolio spans Edible Arrangements®, the iconic gifting brand; Rōti®, a Mediterranean-inspired fast-casual restaurant; and BerryDirect®, our robust supply chain infrastructure. Together, these brands are fueled by The Edible Way—a set of employee-driven values that keep us committed, collaborative, adaptable, results-driven, and always ready to celebrate. Location: This position will work onsite out of our Corporate Office in Sandy Springs, GA Monday – Friday. The Big Picture: As a Franchise Development Manager, you’ll play a key role in driving growth across Edible Brands®—home to Edible Arrangements®, Roti Modern Mediterranean®, and Edibles.com. You’ll connect with motivated entrepreneurs, guiding them toward franchise ownership and helping expand our footprint in new and existing markets. With strong brand momentum and a growing portfolio, this is an exciting opportunity to make a meaningful impact. From expanding the iconic Edible Arrangements brand to supporting Roti’s national growth, you’ll help fuel a franchise system driven by innovation, ambition, and long-term success.

Requirements

  • Demonstrated success in franchise development, including both new franchise sales and ownership transfers, with a strong track record of driving growth within a fast-paced brand environment.
  • Strong understanding of franchise development processes, including FDD (Franchise Disclosure Document) compliance
  • You are Tech Savvy, Proficient in MS Office, and can quickly learn new proprietary technologies quickly
  • Exceptional interpersonal and communication skills, with the ability to build trust and credibility with prospects
  • Strong negotiation and closing skills, with a consultative sales approach

Nice To Haves

  • Strong understanding of franchise development processes, including FDD (Franchise Disclosure Document) compliance
  • You are a firm believer in taking a customer service approach to sales and building relationships
  • You take immense pride and ownership in your sales record and always strive to exceed your targets to contribute to the greater mission of the team and company
  • You have a way of storytelling and selling a vision whether in-person or in written correspondence
  • You can handle multiple deals, with multiple people in multiple time zones flawlessly with the ability to prioritize your workflow
  • You are organized and have a profound sense of detail orientation, staying on top of your pipeline, follow-ups, and keeping your CRM and sales data clean and up to date
  • You understand that working in Franchise sales means you may need to take calls and work weekends when necessary to provide white glove service to our prospective franchisees

Responsibilities

  • Personally connect with prospective franchisees, presenting the unique benefits and opportunities of the Edible brand while utilizing available sales and marketing resources
  • Manage the end-to-end franchise sales process, ensuring prospective franchisees receive maximum support and guidance from initial contact to agreement signing
  • Incorporate the mission statement and core values of Edible Brands throughout the sales process, ensuring consistent communication of our principles in every interaction
  • Prioritize building trust and rapport with potential franchisees, addressing questions and concerns with clarity and professionalism
  • Nurture relationships with existing franchisees, supporting their expansion plans and providing options and resources to grow within the Edible system
  • Collaborate with internal teams (legal, finance, and operations) to ensure a seamless franchise approval and onboarding process
  • Provide regular updates to leadership, including the Chief Development Officer, on sales action plans, market insights, and pipeline progress
  • Attend national franchisee events, expos, and trade shows to represent the Edible brand and generate new leads
  • Stay informed on industry trends and market opportunities to identify and target potential growth areas for franchise development

Benefits

  • Onsite work environment with work-from-home flexibility, fostering collaboration and relationship building with peers, cross-functional partners, and leadership.
  • The stability and resources of an industry-leading company successfully operating for 25 years, with the agility and innovation of a startup, allowing you to make a significant impact and shape our future.
  • Growth & Development – Each team member has a visible and immediate impact on the business, offering abundant opportunities for personal and professional growth as we scale in size and sophistication.
  • Healthcare plans that include health/dental/vision insurance, 401K Plan, company-paid life insurance and short-term disability, flexible spending account options and more.
  • Paid time off, including sick days & holidays to support work-life balance.
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