Fractional Marketing Director - Taylor Oswald

Unison Risk Advisors•Cleveland, OH
•Hybrid

About The Position

The Fractional Director of Marketing is a part-time, exempt employee of Taylor Oswald who works approximately 22-30 hours per month and plays a critical role in advancing the organization’s marketing strategy. This position partners closely with Taylor Oswald’s external marketing firm, providing strategic direction, hands-on execution, content development, digital marketing oversight, and coordination with Oswald Companies. This role is designed for a highly efficient marketing leader capable of operating with independence, prioritizing high-impact work, and driving measurable results within a defined monthly hour structure.

Requirements

  • Demonstrated experience as a Marketing Director, Marketing Manager, or senior-level marketer.
  • Strong writing skills, including thought leadership, newsletters, and campaign content.
  • Competence in digital marketing: website updates, analytics, and SEO.
  • Ability to manage vendors, partners, and cross-functional relationships.
  • Strong project management, prioritization, and ability to work independently.
  • Comfort navigating shared platforms (CRM, SharePoint) and collaborating with internal/external teams.

Nice To Haves

  • Experience in B2B, insurance, financial services, or professional services preferred.

Responsibilities

  • Lead content creation, including blogs, newsletters, LinkedIn posts, and case studies.
  • Update the Taylor Oswald website and oversee digital analytics and light SEO.
  • Manage marketing operations including vendor coordination (designers, photographers, videographers, and promo suppliers).
  • Work collaboratively with the external marketing firm to align efforts, share assets, and support integrated campaigns.
  • Coordinate with the Team, or through system access, to deploy client email communications.
  • Engage with Oswald shared services to leverage webinars, newsletters, and marketing assets.
  • Support execution of annual strategic initiatives, including the special event campaigns, direct mail blitzes, award submissions, regional campaigns, and LinkedIn AI exploration.
  • Produce quarterly reporting on marketing efforts, results, and strategic recommendations.
  • All other duties as assigned.
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