Founding Growth Marketer

santehq.comNew York, NY
$100,000 - $150,000

About The Position

Santé is the #1 operating system for local retailers, providing a platform that runs the entire store including point of sale, integrated payments, eCommerce, inventory management, delivery-app integrations, marketing, bookkeeping, and AI Agents. The company aims to empower local store owners to compete with larger chains by offering advanced technology. Santé is experiencing significant growth, with its platform already cutting payroll costs and increasing revenue for hundreds of retailers across the US. The team is composed of domain experts who are committed to innovation and building a lasting company. In this role, the Founding Growth Marketer will pioneer the content strategy to reach non-technical small business owners, primarily through short-form video content. The company has achieved consistent 5x growth without marketing and is seeking this role to complement its product and outbound sales success. The marketer will collaborate closely with the Founders to establish a unique online brand personality.

Requirements

  • Strategic storyteller with a proven track record of producing viral content for brands (B2B or D2C)
  • Experience leading or contributing to content plans at a startup or agency that works with non-traditional brands willing to take risks
  • Natural intuition for connecting with people regardless of their background or interest
  • Cares about the craft of editing and videography, always looking to push the boundaries of your best work
  • Comfort operating with high ownership in a small team where your decisions become the standard

Responsibilities

  • Shoot short-form, attention-demanding content across Facebook, Instagram, LinkedIn, Reddit and TikTok
  • Edit video and audio in CapCut, Adobe Premiere or whatever you are fluent in
  • Iterate on your content strategy and brand voice by tracking the virality of your content to maximize reach
  • Build a repeatable framework that extends the shelf-life of important assets for consistent content publishing
  • Collaborate with Sales, Customer Experience and Engineering to maintain a cohesive brand and story across other content types like training videos, product launches, and webinars
  • Leverage analytics and performance data to measure content effectiveness, prioritizing reach, leads, and revenue

Benefits

  • Company-sponsored benefits
  • 401(k)
  • Nightly team dinners
  • Meaningful Equity
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