Founding BDR

LTV

About The Position

At LTV ai, we're redefining email marketing for e-commerce brands by automating a lot of the day-to-day manual grunt work that goes into email marketing, from segmentation, to creating campaigns without designers, to personalization. While increasing LTV and driving measurable growth, we help brands stay focused on what matters most - the customer. We're a fast-moving team building a high-growth company that's transforming the e-commerce industry. This is a founding role - you're not inheriting a sequence library, a lead list, or someone else's playbook. You're building top of funnel from the ground up and writing the playbook the next ten reps will run. You'll work directly with the founding team, and the pipeline you generate is the pipeline the company runs on. If you want a seat where your output is unambiguous and your path is whatever you make it, this is it.

Requirements

An AI-first operator - your default instinct is to use AI to do the work of three BDRs. Research, list building, personalization, call prep, follow-up. If you're doing manual work an agent could do, that's a miss.
1-4 years in an outbound-heavy role, or a track record somewhere else that proves you can grind, learn fast, and win. We care far more about raw quality than years.
Genuinely hungry. You measure yourself in meetings booked and you're competitive about it.
Comfortable on the phone with strangers who didn't ask to hear from you, and unbothered by rejection at volume.
Strong writer. You can write a cold email that sounds like a human and gets a reply.
Range across both motions - you can run volume when volume is right, and slow down to build a real point of view on a $500M brand when that's what the account needs.
Curious about the space. You'll be expected to understand our customers' problems better than most marketers do, fast.
Ownership mentality. You spot the gap and fill it without being asked.

Nice To Haves

Experience selling into e-commerce, retention, or MarTech
Familiarity with the retention stack (Klaviyo, Postscript, Attentive)
Built or scaled an outbound motion from zero before
Industry experience is not a requirement. If you learn quickly and adapt faster, we'll teach you the space.

Responsibilities

Own top of funnel. Outbound email, cold calling, LinkedIn, events, communities, DMs, video, whatever actually gets a reply - you pick the channels and prove them out.
Run two motions at once: high-volume outbound to SMB e-commerce brands, and targeted, researched, multi-threaded outbound into enterprise accounts.
Build and maintain your own lists, ICP definitions, and data sources. You're not waiting on someone to hand you accounts.
Get genuinely fluent in what breaks in e-commerce retention programs - the manual segmentation, the campaign bottlenecks, the agency spend, the flat retention numbers - and lead every conversation with that, not with a product pitch.
Write your own copy, test it relentlessly, and kill what doesn't work fast.
Pick up the phone. A lot. Cold calling is a real part of this role, not a checkbox.
Build the outbound stack from scratch - sequencers, data enrichment, signal-based triggers, AI-assisted research and personalization at scale.
Partner with the founding team and AEs on messaging, ICP refinement, and qualification - then feed everything you learn back into the go-to-market motion.
Document what works. Sequences, call frameworks, objection handling, dashboards - build the system, don't just hit the number.