Ford Racing Customer Data and Analytics Manager
About The Position
This role establishes a foundational data architecture for sourcing, connecting, and maintaining Ford Racing customer knowledge. It creates a single source of truth and synthesizes the information into a point of view the business can act on. The position operates across the full data spectrum, from strategy and problem framing through solution design, hands-on data engineering, and analysis, and may be the sole data resource in the function building this capability. The role works with Ford-held and third-party data across customer touchpoints, operates within enterprise platforms and governance, and develops integrated data solutions and a repository of customer research and findings. It also owns privacy consent compliance for Ford Racing customer data, including data from third-party sources.
Requirements
- Bachelor's degree in Data Science, Statistics, Computer Science, Information Systems, Business Analytics, or a related quantitative field, or an equivalent combination of relevant education and experience.
- Experience with Ford-held enterprise data, such as vehicle sales, service and repair orders, connected vehicle, finance, and merchandise sales.
- Familiarity with third-party automotive and consumer data sources, such as S&P Global Mobility, J.D. Power, Experian, Wealth-X, and syndicated consumer studies.
- 4–6 years of hands-on experience using data management and analytics tools, such as GCP/BigQuery, advanced SQL, and Power BI or equivalent, to build, maintain, and report from production data assets.
- Demonstrated ability to work across the full data spectrum, from strategy and problem framing through solution design to hands-on data engineering and analysis.
- Working knowledge of data privacy and consent.
- Experience establishing a knowledge management or research repository from scratch.
- Comfort operating as the sole data resource in a function and building the capability rather than inheriting it.
- Demonstrated ability to synthesize findings across disparate and sometimes conflicting sources into a clear, defensible point of view and recommendations.
- Must be legally authorized to work in the United States; employment eligibility will be verified at hire.
Nice To Haves
- Master's degree in Data Science, Analytics, Business Analytics, or an MBA.
- Cloud/data platform certifications, such as Google Cloud Professional Data Engineer.
- Background in customer or marketing analytics or CRM data ecosystems.
Responsibilities
- Source, connect, and maintain a single source of truth for customer data across vehicle sales, parts, services, merchandise, experiences, and events.
- Partner cross-functionally with GDIA, FCSD, Connected Vehicle, Quality, Marketing, Sales, and other teams to operate within enterprise platforms and governance.
- Identify, evaluate, and manage third-party data partnerships that extend Ford Racing customer knowledge beyond internal sources.
- Frame customer-related questions from internal teams, screen them against internal and external data for existing answers, and build new integrated data solutions where applicable.
- Synthesize findings into narrated conclusions with clear implications supported by data, rather than raw outputs.
- Establish and maintain a Ford Racing customer knowledge repository to catalogue existing and future studies and findings.
- Own privacy consent compliance for all Ford Racing customer data, including third-party sources.
Benefits
- Immediate medical, dental, vision, and prescription drug coverage.
- Flexible family care days, paid parental leave, new parent ramp-up programs, and subsidized back-up child care.
- Family-building benefits, including adoption and surrogacy expense reimbursement and fertility treatments.
- Vehicle discount program for employees and family members and management leases.
- Tuition assistance.
- Established and active employee resource groups.
- Paid time off for individual and team community service.
- Paid holidays, including the week between Christmas and New Year’s Day.
- Paid time off and the option to purchase additional vacation time.
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What This Job Offers
Job Type
Full-time
Career Level
Manager
