FLEX Manager- B2B Events

Marriott•Bethesda, MD

10d•$32 - $50•Hybrid

About The Position

The Manager, B2B Events and Programs reports to the Senior Manager, B2B Events & Programs and works closely to support the B2B team. The Manager oversees the logistics associated with customer and industry events (the pre and post-event phases as well as the related transitions between all event phases). Responsibilities include all tasks related to event management, including identifying and evaluating event sites, organizing programs/agendas/activities, and managing all event logistics. The Manager, B2B Events and Programs is also responsible for managing the events/programs within a defined budget. Weekend and overtime work is required when onsite at events. Significant travel, 30-35%, is required.

Requirements

4-year degree from an accredited university in Business Administration, Marketing, or related
5 years of relevant professional experience in event management, marketing or related function, demonstrating progressive career growth and pattern of exceptional performance.

Nice To Haves

Demonstrated project management skills
CVENT Experience
Working knowledge of digital marketing platforms and tools
Ability to leverage technology to support event promotion, audience engagement, and business outcomes.

Responsibilities

Guide a team of B2B event staff to develop and execute the strategy, processes and programs that are aligned with the global B2B events vision including setting objectives, initiatives, processes, and standards.
Manage B2B event logistics for mid-size customer events and industry trade events by working directly with internal/external customers, property teams, outside vendors, and other relevant stakeholders.
Responsible for logistics planning to include: site inspection, program design/flow, food and beverage, entertainment, marketing collateral, amenity program and group activities.
Coordinate event registration process and travel arrangements (airfare, hotel, etc.) for the department leaders, team members, and customers, as appropriate. Travel planning includes: transportation, lodging, and distribution of meeting materials/presentations.
Build and maintain registration sites key customer events. Manage program costs to ensure adherence to allocated budget.
Work in tandem with the B2B Events & Programs team to ensure all approved branding and brand voice standards are updated in all aspects of the event process
Responsible for maintaining the GSO tradeshow booth(s). This includes ensuring brand logos and brand voice are updated, serving as the liaison with approved graphic design vendors, adhering to the allocated budget, and working closely with the meeting/show event owner to ensure all aspects are executed in a timely manner
Maintain regular communications with sales leaders and stakeholders ensure seamless execution and superior customer service prior to, during, and following event.
Plan and lead pre-and post-event team meetings ensuring alignment with all necessary parties and coordination of event details.
Prepare post-event survey, review and summarize feedback, and present results to senior leadership. Reviews customer feedback to improve processes and enhance program materials. Make recommendations for future enhancements, as appropriate.
Use standard software applications such as Office 365, Microsoft Teams, CVENT, Passkey, expense reporting system, travel management system, etc.
Act decisively to recover from mistakes. Know how to develop/propose/initiate solutions and when to involve a leader.
Determine the urgency level of conflicting priorities on behalf of the supervisor; prioritize aspects of the work, such as identifying critical items and ascertaining which items are to be delegated to others and/or completed by self.
Navigate the organization to achieve collaboration by leveraging relationships and knowledge. Identify and cultivate relationships with key colleagues and stakeholders in other parts of the organization.