Investment Services - Financial Advisor - Market Expansion

Golden 1 Credit Union•Culver City, CA

About The Position

Golden 1 Credit Union is seeking an experienced, fully licensed Financial Advisor for a new-market, book-building role in Southern California. The position is primarily focused on enterprise-generated opportunities, virtual member engagement, statewide member demand, assigned prospecting, and market development. It is not intended to rely on an inherited client book, a mature branch referral network, or an established local investment-services presence. The advisor serves members throughout California through phone, Zoom, approved virtual channels, and in-person meetings as appropriate. The role involves identifying members’ financial goals and needs, developing suitable financial plans and investment strategies, recommending and monitoring non-deposit investment and insurance products, conducting portfolio reviews, and managing ongoing relationships. The advisor also builds new relationships and a book of business through inbound referrals, appointment channels, prospecting, local market development, community engagement, and other approved business-development activities. The role requires strong service and compliance discipline, timely management of routed opportunities and inbound queues, accurate CRM and client records, and coordination with internal teams and other advisors. The advisor is responsible for meeting activity, service, compliance, relationship-growth, prospecting, market-development, community-engagement, and business-development expectations established by Investment Services leadership. The position reports to the VP - Advisory Services.

Requirements

At least 3 years of experience in the sales and delivery of personal investment products and services.
Experience conducting phone-based and virtual financial consultations.
Bachelor’s degree desired, or equivalent experience in personal investments, financial planning, wealth management, or related financial-services fields required.
Fully licensed financial advisor; the posting describes this as a qualification but does not specify individual license names.

Nice To Haves

Experience building new client or member relationships, managing inbound enterprise-generated opportunities, developing prospect pipelines, supporting business-development activity, and contributing to market development in a new or underdeveloped market.
Prior experience in a bank, credit union, broker-dealer, wealth-management firm, or financial-services organization.
Bachelor’s degree.

Responsibilities

Receive investment-related calls and referrals routed through the Member Service Contact Center (MSCC), assess member needs, provide direct service when appropriate, or coordinate the appropriate advisor appointment.
Respond to inbound calls through the dedicated Investment Service Line, identify investment needs, provide direct service when appropriate, and facilitate next steps.
Conduct scheduled phone and Zoom consultations initiated through Golden 1 appointment channels and digital appointment requests.
Serve members throughout California through phone, Zoom, and approved virtual channels, and meet in person when appropriate.
Manage inbound call queues and routed opportunities promptly, including prioritizing member needs, documenting outcomes, and coordinating follow-up or advisor handoffs.
Meet with members to identify financial goals, needs, and priorities and develop appropriate financial plans and investment strategies.
Recommend, implement, and monitor non-deposit investment and insurance products and services in accordance with broker-dealer, regulatory, and Credit Union requirements.
Conduct periodic portfolio reviews, provide ongoing relationship management, and follow up with members by phone, Zoom, or in-person meetings as appropriate.
Proactively contact assigned prospect lists to identify member needs, develop relationships, and create qualified investment opportunities.
Build a book of business from inception through enterprise-generated opportunities, prospecting, statewide member demand, local market development, community engagement, and approved business-development efforts.
Build awareness of Golden 1 Investment Services in the assigned branch market by developing local visibility and strengthening branch, community, and business-development relationships.
Cultivate new member relationships in Southern California and create appropriate paths for ongoing advisory engagement.
Participate in approved financial education, member engagement, community outreach, prospecting, and business-development activities.
Help establish a sustainable investment-services presence in Southern California by developing referral sources and local community and business-development connections.
Develop relationship pipelines in a new-market environment without an inherited client base, mature branch referral network, established investment-services presence, or existing production base.
Meet activity, service, compliance, relationship-growth, prospecting, market-development, community-engagement, and business-development expectations set by Investment Services leadership.
Coordinate warm handoffs when a member prefers an in-person appointment and another Golden 1 advisor is better positioned geographically.
Respond to and service branch walk-in opportunities and support branch employee referrals and branch-generated appointments.
Maintain accurate member-client information, CRM notes, appointment outcomes, referral disposition, follow-up tasks, pipeline activity, and required records.
Complete activity reports, business plans, business-plan reviews, compliance documentation, and other assigned reporting on time.
Maintain current knowledge of broker-dealer investment and insurance products and applicable state and federal requirements, including Bank Secrecy Act and anti-money laundering obligations.
Answer general questions about investment and Credit Union products and services and provide appropriate cross-referrals to other Golden 1 channels.
Collaborate with Investment Services, Investment Administration, MSCC, branch teams, Member Education, Compliance, the broker-dealer, and other internal partners to improve referral quality, appointment routing, and member experience.