Field Sales Professional - New London, CT

Varsity Brands•Hartford, CT

1d•$55,000 - $65,000•Hybrid

About The Position

BSN SPORTS, a Varsity Brands Company, is the largest team sporting goods equipment and apparel distributor in the United States with over 50 years of experience. Our mission is to save coaches and administrators time by providing excellent service platforms, allowing them more time to impact young lives. This full-time hybrid role requires living and traveling within the assigned territory 2-5 days per week. The Field Sales Professional will act as a consultative partner to schools, clubs, leagues, and community athletic programs, driving full-cycle sales from prospecting to post-sale service. By utilizing CRM tools and data insights, the role aims to identify growth opportunities, expand multi-sport penetration, and build a strong pipeline of new business, positioning BSN Sports as a trusted long-term partner.

Requirements

Demonstrate a high level of self-direction and autonomy in managing tasks, projects, and responsibilities, ensuring efficient and independent workflow.
Excellent problem-solving, organizational, and multi-tasking skills.
Excellent verbal and written communication abilities.
Proficiently prioritize and manage tasks, demonstrating strong time management skills.
Intermediate skill in Microsoft Word, Excel, Power Point, and CRM.
Cultivate an in-home office environment that is distraction-free.
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background.
Associate’s degree or equivalent work experience.
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.

Nice To Haves

A bachelor’s degree is preferred.

Responsibilities

Provide best-in-class, consultative customer service to coaches across an assigned territory.
Generate revenue and meet sales/growth targets.
Actively develop and qualify leads within respective territory to drive additional sales opportunities through cold-calling and lead generation campaigns.
Navigate multiple functions within the company’s CRM, including but not limited to prospecting, account management, and activity tracking, to support sales and customer relationship efforts.
Increase sales in existing accounts by selling to all sports at all levels.
Utilize data-driven business intelligence on prospects to identify new trends and opportunities.
Manage your account list and travel on location within your assigned territory.