Field Sales Professional - Cheshire, CT

Varsity Brands•New Haven, CT

5d•Hybrid

About The Position

BSN SPORTS, a Varsity Brands Company, is the largest team sporting goods equipment and apparel distributor in the United States with over 50 years of experience. Our 3,000 employees are dedicated to supporting the Heart of the Game by saving coaches and administrators time through excellent service platforms, allowing them more time to impact young lives. This is a full-time, hybrid role requiring the employee to live and travel 2-5 days per week within the assigned territory. The job operates in a hybrid environment between a home office, school, community, and event settings, requiring local travel to manage client relationships and maximize sales opportunities. Hours may vary based on customer needs, and evenings and weekends may be required. Travel is primarily local, but some out-of-the-area and overnight travel may be expected.

Requirements

Demonstrate a high level of self-direction and autonomy in managing tasks, projects, and responsibilities.
Excellent problem-solving, organizational, and multi-tasking skills.
Excellent verbal and written communication abilities.
Proficiently prioritize and manage tasks, demonstrating strong time management skills.
Intermediate skill in Microsoft Word, Excel, Power Point, and CRM.
Cultivate an in-home office environment that is distraction-free.
3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background.
Associate’s degree or equivalent work experience.
Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.
Prolonged periods of sitting, standing, bending, lifting, and driving will all occur on a regular basis.

Nice To Haves

Bachelor's degree is preferred.

Responsibilities

Serve as a consultative partner to schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs within the assigned territory.
Drive full-cycle sales execution, including proactive prospecting, lead generation, account management, and post-sale service.
Deliver best-in-class support to simplify operations for coaches and program leaders.
Leverage CRM tools, data insights, and disciplined territory planning to identify growth opportunities.
Expand multi-sport penetration within existing accounts and build a strong pipeline of new business.
Engage consistently in-person, manage strong relationships, and adhere to the highest ethical standards to position BSN Sports as a trusted, long-term partner.
Provide best-in-class, consultative customer service to coaches across an assigned territory.
Generate revenue and meet sales/growth targets.
Actively develop and qualify leads within the territory through cold-calling and lead generation campaigns.
Navigate multiple functions within the company’s CRM, including prospecting, account management, and activity tracking.
Increase sales in existing accounts by selling to all sports at all levels.
Utilize data-driven business intelligence on prospects to identify new trends and opportunities.
Manage account lists and travel on location within the assigned territory.