Field Marketing Specialist I
About The Position
The Field Marketing Specialist will support dedicated sales districts, assist in developing district- and/or region-specific marketing strategies, and execute marketing plans with unique experiences and campaigns. This individual will partner across the marketing and sales organizations on marketing initiatives that meet company and department goals. At Lennox, our Core Values of Integrity, Respect & Excellence are ingrained in the fabric of the organization. They define our culture – which is about how we do business and how we treat others. Lennox is not just a workplace; we are a global community that values each team member’s contributions. As an equal opportunity employer, we are committed to recruit, develop, and retain talented individuals from a wide range of backgrounds, ensuring that everyone has the opportunity to succeed and contribute to our continued growth and success. At Lennox, you’ll take pride in our brands, knowing you are part of something special. Come, stay, and grow with us.
Requirements
- Requires a bachelor's degree or an equivalent combination of education and experience.
- Requires business acumen and expertise in marketing strategy and best practices.
- Requires strong written and verbal communication skills.
- Must have knowledge of a Microsoft Office and other related technologies.
Nice To Haves
- Situational Adaptability: You flex your approach and demeanor to suit various scenarios. You successfully shift gears as new developments and competing priorities arise – balancing routine tasks, urgent action items, and long-term projects is second nature for you.
- Decision Quality: You make thoughtful and timely decisions with the best interest of the organization in mind, prioritizing and organizing key deliverables and ensuring stakeholder buy in.
- Drives Results : You show pride in “getting the job done” with a bias for action, going above and beyond to ensure your responsibilities have been met. During high pressure moments, you work diligently to meet deadlines and show value in your work.
Responsibilities
- In collaboration with the Field Marketing Manager, develop integrated, region-specific marketing plans to drive sales and dealer engagement.
- Collaborate with regional sales teams and cross-functional teams to drive and/or support field marketing activities that will contribute to company and department goals.
- Become a region expert with a good understanding of local market and dealer needs, as well as regional trends, competition and dealer network structure.
- Communicate with regional dealers and actively participate in their sales events and visits as needed.
- Assist in monitoring and analyzing field marketing performance metrics, providing regular reports and insights to Field Marketing Manager to distribute to senior management.
- Serve as the central point of contact and owner of the regional marketing action plan & allocated regional budget.
- Working with sales counterparts, create marketing materials for specific district needs.
- Assist in aggregating and packaging existing marketing messaging and initiatives to share with local sales teams.
Benefits
- tuition reimbursement
- medical, dental, and vision insurance
- prescription drug coverage
- 401(k) retirement plan
- short-term disability insurance
- 8 weeks paid birthing leave
- 2 weeks paid bonding leave
- life and long-term disability insurance
- 12 days paid time off
- 2 paid well-being days
- 1 paid volunteer day
- 12 paid holidays
- 3 floating holidays
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
