State Field Marketing Manager

STIIIZY•Los Angeles, CA

7h•Onsite

About The Position

STIIIZY is seeking a State Field Marketing Manager to lead our California field marketing strategy and operations. You will oversee a high-performing team, develop innovative market-specific campaigns and partnerships, and deliver retail and event experiences that drive sales and elevate brand presence. If you thrive in a fast-paced, high-growth environment and want to make an impact on one of the most recognizable brands in the industry, we want to hear from you.

Requirements

5+ years in field marketing, including campaign and event execution.
Experience managing large teams and budgets of $1M+.
Strong cannabis retail and wholesale marketing knowledge.
Excellent leadership, communication, and organizational skills.
Proficiency with tools like Asana, Excel, and Microsoft Office.

Nice To Haves

Bachelor’s degree in Marketing, Communications, or related field preferred.

Responsibilities

Lead and mentor a 20+ person field team executing budtender trainings, demos, merchandising and in-store activations.
Design and execute brand-focused marketing campaigns that will drive sales velocity and brand awareness.
Oversee multimillion-dollar budgets, optimizing spend for maximum ROI.
Manage CA and assist with out-of-state launches, promotions, and merchandising initiatives.
Hire, train, and manage the field marketing team, overseeing workloads, schedules, and deadlines.
Serve as the key liaison between marketing and cross-functional partners within the California region.
Partner with the Event Manager and HQ Marketing Director to ensure seamless strategy execution.
Scale programs and successfully launch in markets outside California.
Collaborate with sales, trade marketing, and HQ teams to align objectives and initiatives.
Analyze performance metrics and leverage insights to optimize future campaigns.