Field Marketing Manager, Third Party & Partner Events

Figma•San Francisco, CA

7d•$105,000 - $245,000•Hybrid

About The Position

Figma is growing its team with passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether they're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. This role supports the Third Party & Partner Events strategy, owning the end-to-end execution, experience, and sales enablement of third-party conferences, partner co-marketing events, and sponsorships. The Field Marketing Manager will own the outcomes of execution, ensuring every event is delivered with clear communication, quality, completeness, and results that align with larger business goals. The focus will be on the how, from documentation, contracting, and shipping to on-site staffing and travel. This is a full-time role that can be held from one of Figma's US hubs or remotely in the United States. This role requires up to 50% travel, including potential international travel.

Requirements

4+ years of experience in event logistics, event operations, or field marketing, with direct ownership of on-site execution and all logistical aspects of events big and small — vendor and venue coordination, shipping/inventory, registration, on-site staffing, and travel
Strong vendor and partner relationship management skills, including contract negotiation
A track record of owning outcomes independently, planning and sequencing complex, multi-part projects with minimal oversight
A calm, solutions-oriented approach to the curveballs of live events, adapting on the fly and managing risk while keeping things moving, backed by excellent written and verbal communication with internal stakeholders and external partners/vendors
Comfort with up to 50% travel, including some international and weekend travel

Nice To Haves

Experience with event management, registration, and exhibitor platforms (e.g., Cvent, RainFocus) and CRM systems (Salesforce, Sooominfo)
Familiarity with international event logistics, including customs/carnet processes for shipped materials
Experience managing sponsorship deliverables and fulfillment for third party conferences
A relevant certification (e.g., CMP) or formal event management training

Responsibilities

Own end-to-end execution of third-party and partner events, sponsorships, conferences, trade shows, and co-marketed activations, from contracting and vendor management through registration, badge logistics, booth/exhibit fulfillment, shipping, inventory, and on-site staffing plans
Independently manage the event portfolio: scope the work, sequence tasks, estimate timelines, and adapt plans as requirements shift, incorporating AI tools to move faster without sacrificing quality
Coordinate all travel logistics for the events team and Figma attendees (executives, sales, speakers), including flights, lodging, ground transport, and visas for international events
Serve as Figma's primary on-site point of contact, troubleshooting in real time and proactively managing risks or blockers to deliver a polished, on-brand experience
Negotiate and manage relationships with third-party event organizers, partners, and vendors to maximize value and minimize risk
Measure the impact of your work: budget reconciliation, post-event ROI reporting, and proactive recommendations based on outcomes
Partner with Sales, Field Marketing, and Partner Marketing to identify the right events to attend or sponsor, and ensure sales enablement (calendaring, briefing docs, lead capture) is in place ahead of each one
Turn patterns and best practices, including AI tools, into repeatable logistics playbooks and checklists so the third-party/partner motion scales, sharing your reasoning clearly with teammates along the way